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What’s a Mashup & Why Would I Want One? April 17, 2007 Darlene Fichter Head, Indigenous Studies Portal University of Saskatchewan Library.

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Presentation on theme: "What’s a Mashup & Why Would I Want One? April 17, 2007 Darlene Fichter Head, Indigenous Studies Portal University of Saskatchewan Library."— Presentation transcript:

1 What’s a Mashup & Why Would I Want One? April 17, 2007 Darlene Fichter Head, Indigenous Studies Portal University of Saskatchewan Library

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3 Mashups  Definition(s)  Tour  Making a mashup  Technical and social issues

4 What is it?  A mashup is a web application that uses content from more than one source to create a new service –Content is typically sourced via an API* or a RSS Feed  Term comes from pop music  Cool new breed of application on the web *API - set of routines for accessing an application or service

5 frappr - people + Google Maps

6 Strawberry Daiquiris

7 Stupidest Term Ever! You’re not mashing up or if you are you’ll get lumps. You should be creating flavorful California cuisine. Tom Reamy The science of scrumptious: why do we loathe lumpy food, pick at our plates, and believe that chocolate will cure all ills? They say there's no accounting for taste, but science is giving it a try Psychology TodayPsychology Today, Sept-Oct, 2003 Sept-Oct, 2003

8 IBM  "The Web 2.0 powered IBM Enterprise Mashup puts more capability into an individuals hands and gives them more freedom to innovate -- and because Web 2.0 technologies are based on open standards, integrating them into an open business model is easy for end users and developers alike," said Smith.

9 Today’s Playground (cc)

10 (CC) Photo by Sebastien Prooth

11 Yahoo Amazon Technorati EVDB Google Maps

12 Mashup Ecosystem  Open data  Open set of services  Small pieces loosely joined  You

13 Mashups and Web 2.0 Implications  Fastest growing ecosystems  Don’t have to get anybody’s approval to provide a new API to the Internet operating systems

14 DIY Programming  5 minute customization of applications –No longer the purvey of the techno elite

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16 Created with

17 Route Map for Deliveries

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19 Newsmap USACanada

20 Newsmap  Reveals underlying patterns in news reporting across cultures  Uses Google News

21 Earthquake

22 Book Carousel

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24 Frivolous Flickr Fun  Captioner!  Colr Pickr Dozens of Flickr Toys:

25 Housing Maps

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28 Group Maps for Online Communities

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30 LivePlasma & CNet Articles

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33 McMaster Library – 5,000 aerial photos  Google mashup of aerial photo collection  Replaces print indexes  Browse on 2 dimensions: –Time –Space

34 Pittsburgh University Library  Yahoo Pipes  Scopus and Web of Sciences –Publications by their faculty –Output one RSS feed

35 Facts and Figures  1799 mashups (March 4, 2007)  3 new mashups / day Programmable Web – Mashup Dashboard

36 Types of Mashups

37 Mashup Matrix

38 Typology of the Mashup  Presentation  Client-Side Data  Client-Side Software  Server-Side Software  Server-Side Data Dion Hinchcliffe,

39 Where to Start  Point & click, & publish  “Cloning”  Just program it

40 Google My Map

41 APIs/Web Services Step 1 – Get an idea Step 2 – Sign up for a developer token Step 3 – Read the fine print about use

42 CommunityWalk

43 People Listening to this Webcast Add yourself to the map

44 Other Map Builders  maps.google.comaps.google.com   

45 Learn from Others

46 Western springs history a joint project of the Thomas Ford Memorial Library and Western Springs Historical Society Local data: APIs: Google Maps

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48 data.xml

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50 Try More Tools

51 Just Do It  lib-web-cats  Directory by Marshall Breeding

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55 Step 1: Find lat/long for each library

56 Step 2: Create the map

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58 Go-go Google Gadget! Popular New Books My Check-outs My Holds

59 And to Add This You Click

60 Customized Google Page

61 Technical Issues  In its infancy  Need a better registry for APIs  Scale and dependencies issues  How much to invest?

62 Social Issues  Intellectual property issues –“right to remix”  Provenance  Origin or source  Authority

63 Unintended consequences  Client side scripts that modify pages  All instances of Microsoft on any site are rewritten to say “the d*!?! Microsoft”

64 Find out more  Google Maps Mania  Mashup Dashboard

65 Thank You  Questions?  me  Comment on my blogmy blog


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