Presentation on theme: "“One Small Step for Volunteers, One Giant Leap for SHIPs: Investing in Your Volunteers” SHIP Directors Conference – June 2007 Heather Bates, LMSW Senior."— Presentation transcript:
“One Small Step for Volunteers, One Giant Leap for SHIPs: Investing in Your Volunteers” SHIP Directors Conference – June 2007 Heather Bates, LMSW Senior Education & Training Associate Avis Hall, Program Support Coordinator Helping SHIPs Help Medicare Beneficiaries
Investing In Your Volunteers ”In the arena of human life the honors and rewards fall to those who show their good qualities in action.” --Aristotle Introductions “Use one word or catch phrase that would motivate you to volunteer for a cause.”
. Incentives influence motivation. Motivation increases sense of purpose. Purpose satisfies volunteer relationships. Relationships keep volunteers coming back.
Incentive Based Programming for Volunteers Contains Four Key Elements (ARME) –Appreciation –Rewards –Mentorship –Events
Appreciation is expressed… Thankful behavior: praise, publicity, cards, letters, mention in publications Client Satisfaction Promotion: career volunteer Notify them of how many clients have been served regularly
Rewards are provided… Dedicated service: length of time in days, months, years Birthdays Implement their ideas Points or Awards systems with prizes
Mentorship is received & provided… Partnering Small group study Staff Modeling Buddy System Supportive supervision Invitations to participate on a special project Recording counseling experiences as case studies to showcase
Events Holidays Parties Educational and Training venues
Why Volunteer Now? Annual study by AoA predicts 70 million individuals will be over age 65 by million baby boomers aging in to Medicare starting now (born ) This represents the first time in our history where those aged 65 and older outnumber those under the age of 18
Volunteering vs. Paid Staff CASH PAYMENTS PROS Desired By All Not Lasting Can Use How You Please CONS Not Personalized Quickly Spent & Forgotten Doesn't Reinforce Positive Behavior
Older Adult Volunteer Motivations "Don't worry when you are not recognized, but strive to be worthy of recognition.“ --Abraham Lincoln The ability to leave their legacy Boomers report when volunteering, they want to do something dissimilar to their occupations or career choices – something they have been wanting to try but could not. The #1 volunteer efforts are through faith-based institutions – they have the highest volunteer participation –35% of volunteers are motivated via their religious affiliation
Older Adult Volunteer Motivations Following faith-based institutions as the #1 volunteer venue –27% educational/youth services –13% social and community services –8% hospital and health care settings The remaining volunteer pools are in political or other professional civic engagement settings.
Volunteers Respond to… Flexibility! Volunteers tend to already be busy and involved, they maintain that momentum and need to stay busy
Volunteers Respond to… Marketing and Advertising –Steer away from a government look, choose larger fonts, vibrant colors Branding is key –Portray a clear image – the brand and image is part of the total experience each time contact is made with your efforts SUCCESS can depend on ONE FACTOR: Name simplicity and how the name itself relates to the actions of the volunteer
Incentive Based Programs? The National Senior Service Corps –Foster Grandparents –RSVP (Retired Senior Volunteer Program) –Senior Companions Image?
Incentive Based Program “Time-Dollar” Concept by Edgar Cahn –Time Dollar Institute (aka Time Banking) –Individuals provide each other services in exchange for credits, one hour is worth one credit. Credits can be exchanged for services offered by others in the program. For Example: Counsel for 5 hours on Medicare Part D, and in exchange receive 5 hours of tax preparation or knitting, or other service the volunteers bring to the program.
Incentive Based Mechanism Volunteer Incentive Program –www.giftheadquarters.com/volunteeradmin/ –By Anderson Marketing, Inc. –Purchase a card for $5 –Participants scratch off any of the 20 spaces on the card to uncover credits earned –Participants redeem their cards for merchandise rewards from their Rewards Catalog and additional items made available on line Rewards are found at
In Summary ”The rewards go to the risk-takers, those who are willing to put their egos on the line and reach out to other people and to a richer, fuller life for themselves.” --Susan RoAne Incentives influence motivation. Motivation increases sense of purpose. Purpose satisfies volunteer relationships. Relationships keep volunteers coming back.
Points of Light Foundation Organizes and advocates for volunteers through the Volunteer Center National Network. Energize, Inc Resource Center for Volunteer Management and Volunteer Administration professionals. The President’s Volunteer Service Award Information about honoring and recognizing your volunteers through this prestigious award. ServiceLeader Resource Center for Volunteer and Volunteer Managers. Investing in Volunteers British model of volunteer investment. Tactics can be modified and applied to your SHIP program. Investing in Your Volunteers: SHIP Resources
Additional Resources "It is up to us to give ourselves recognition. If we wait for it to come from others, we feel resentful when it doesn't, and when it does, we may well reject it.” --Spencer Tracy Other Web Based Volunteer Incentive Program Time-Dollar Concept Providing motivational recognition Goods for service items Free Certificates