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ECOMM 2014 - Florence Mobility study per sector in Toulouse Valérie VINCENT – Tisséo-SMTC Aurore ASOREY – Tisséo-SMTC.

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Presentation on theme: "ECOMM 2014 - Florence Mobility study per sector in Toulouse Valérie VINCENT – Tisséo-SMTC Aurore ASOREY – Tisséo-SMTC."— Presentation transcript:

1 ECOMM Florence Mobility study per sector in Toulouse Valérie VINCENT – Tisséo-SMTC Aurore ASOREY – Tisséo-SMTC

2 Toulouse and the agglomeration in some figures inhabitants within Tisséo-SMTC perimeter ( inhabitants in the city of Toulouse) Around employees, of which from private sector students 4th French city European capital of aeronautic industry business units

3 Tisséo Public Transport Network … in a nutshell 91 urban lines 796,8 km of lines 1 line – T1 14,8 km 24 stations 2 lines – A and B 27,1 km 37 stations Tisséo-SMTC is the Greater Toulouse PUBLIC TRANSPORT AUTHORITY Perimeter of action = 99 Municipalities 9 lines Mobibus TAD for disabled people

4 Mobility services proposed by Tisséo-SMTC Alternatives to individual cars carpooling Web Site covoiturage.tisseo.fr 280 locked slots11 P&R 6900 parking slots Mobility advise for Businesses 135 businesses and administration implementing a WMP Mobility Agency Support to urban mobility awareness

5 SUMP : action H40 - sectorial mobility studies H – Meet the challenges of work-related mobility 38Support the development of Workplace Mobility Plans 39Create a label for reward best WMP practices 40Conduct sectorial mobility studies in business areas

6 … To better understand HOW business areas work: schedules, accesses, mobility initiatives etc. To succeed in, we need… … “PDIE”: commuting plan (or workplace mobility plan) at the business area level … PARTNERSHIP : companies, shopping centres, local authorities/ administrations

7 Partnerships

8 North sector of Toulouse -Natural and artificial cuts -Entrance from the North to Toulouse (RD 820) -A lot of small business activities

9 Sectorial Mobility study 4 steps – 8 months Step 1: Diagnostic Step 2: Surveys Step 3: Communication Step 4 : Action Plan

10 Cars and parking access Step 1 - Diagnostic Soft modes access Access by Public Transport commun Sources : -Household Travel Surveys Origin-Destination Surveys -Use of the Public Transport Network -HGV and LV traffic

11 - Understand HOW companies work - Understand their CONSTRAINTS and EXPECTATIONS Step 2 – Inquiry “companies” Companies expectations in terms of mobility offer improvements Return rate of 50 % on 500 companies inquired

12 Inquiry “employees” - ASSES the level of information/ knowledge on mobility - UNDERSTAND the barriers and the mobility « PROFILES » of employees - UNDERSTAND employees’ mobility Return rate of 40 % on employees inquired

13 - UNDERSTAND clients’ mobility Inquiry “shopping centre” -UNDERSTAND the barriers and the mobility « PROFILES »

14 Step 3 - Communication Communication posters for the inquiry towards employees Communication Kit tool created for mobility “key reference” resources within companies

15 Communication FORUM « Companies » : - COMMUNICATE on results of the diagnostic and inquiries - EXCHANGE on the action plan

16 Step 4- Action plan - MOBILITY PROFILES - Expectations typologies - MODAL SHIFT potentialities 50 % Carpooling charter Benefits in kind Registration campaigns ACTIONS in function of profils Get back guarantee (carpooling) The employee with questions The employee who experiments The employee who is « alternative » All employees Mobility Profiles Get back guarantee (carpooling)

17 Aurore ASOREY EU Project Manager Valérie VINCENT Mobility Advisor for Companies Solenne COLOSIMO Mobility Advisor for Companies THANK YOU!


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