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Bridges and Barriers to Re-Entering the Workforce Wednesday, December 3, 2014 12:00 – 1:00 pm Presenters: Carol Sabia CGSOM ’83, Vice President of Talent,

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Presentation on theme: "Bridges and Barriers to Re-Entering the Workforce Wednesday, December 3, 2014 12:00 – 1:00 pm Presenters: Carol Sabia CGSOM ’83, Vice President of Talent,"— Presentation transcript:

1 Bridges and Barriers to Re-Entering the Workforce Wednesday, December 3, 2014 12:00 – 1:00 pm Presenters: Carol Sabia CGSOM ’83, Vice President of Talent, reacHIRE Addie Swartz, CEO, reacHIRE 1 BOSTON COLLEGE WORLD-WIDE WEBINARS:

2 Carol Rosa Sabia CGSOM ’83 Carroll Graduate School of Management VP Talent, reacHIRE 2

3 Addie Swartz CEO, reacHIRE 3

4 Outline of Webinar  Challenges of Re-Entry  Where To Begin  Telling Your Story – Elevator Pitch to Interview 4

5 Challenges of Re-Entry  Where to begin?  What do I want? – Full time, part time – Big company, small company, etc…  How do I make it happen? ? ? ? 5

6 The Hurdles  Resume Gap  Technical skills are Outdated  Corporate References Old  Volunteer Work … How Does it Translate?  Social Media Seems Daunting  New Tools & Technologies  Job Market Dynamics & Search Techniques have Changed 6

7 Realities of the 21 st Century Job Search  2-4% Success Rate of Online Applicants  Applicant Tracking Systems  Search for skills, education, experience match-up  LinkedIn Recruiter  64% Employee Referral Hires 7

8 Bridges and Barriers- Overview  Where To Begin?  What IS Your Story?  Telling Your Story  Your Elevator Pitch  Your Career Profile Summary – LinkedIn & Resume 8

9 Where To Begin?  You Don’t Have To Be Alone: Get Some Support  A Buddy  A Coach  A Program  Reconnect With  Yourself – Who Were You When You Worked?  Former Colleagues – Revisit/Refresh The Value You Bring  The Industry – What’s Been Going On?  Functional Skills – Update Yours  Start To Capture & Refine Your Story 9

10 What IS Your Story?  What Do You Do Well?  What Would Others Say About Your Value?  How Do You Do Your Work Differently From Others?  What Makes You Unique? Come Up With 2-3 Statements/Themes That Set You Apart 10

11 Sample Story Themes  I am a recruiter in high tech and my strength is that I build strong relationships with candidates and hiring managers and understand the needs of both to best fill the job openings, resulting in high retention.  I am a marketing analyst with experience in consumer goods products and proven performance at all stages of product introduction and growth. I’ve managed 3 new product introductions that exceeded growth objectives.  I am a serial entrepreneur who has successfully launched, built, and sold 3 businesses. 11

12 Sample Story Themes (cont’d)  I am a project manager with a technical understanding of networking, mobile, and web services and a proven track record of managing projects on time and within budget while exceeding customer expectations  I am a software developer with 20 years experience in C/C++, Java; I recently taught myself C# and WordPress and I am currently learning iPhone application development with CS193p from Stanford on iTunes U.  I am a financial analyst with a strong customer support and retention track record at Fidelity where I sold and serviced mutual funds to individual and corporate clients. 12

13 Telling Your Story Elevator Pitch LinkedIn Resume Interviews 13

14 Telling your Story – the Elevator Pitch  Your Story  Your Unique Strengths and Contributions  The Value you Bring to an Organization Your Introduction! 14

15 Why It Matters  Nailing your elevator pitch will help you with:  Networking  Interviews  Sharing information about your transition 15

16 Drafting an Elevator Pitch 1. Identify your goal – what is the objective of your pitch? 2. Explain what you do. What do you want your audience to remember? 3. Communicate your X Factor 4. Engage with a question 5. Draft it 6. Practice! 16

17 Sample Elevator Pitch - I am a financial analyst with a background in auditing, risk & data analytics and compliance in the banking and telecom industries. - I’ve also been a lecturer in business for the past 10 years, both in Italy and the US. - What I loved to do, and where I was most successful, was when I was a finance marketing manager at Telecom Italia negotiating large contracts anywhere from $20-$50M. - What about you, what’s your background? 17

18 LinkedIn & Resume Writing your Career Profile Summary  6 Second Scan – Top 1/3  Substance over Style  Results over Activity  The Career Profile Summary sets the stage 18

19 Drilling Down – Career Profile Summary  Branding Statement  NOT OBJECTIVE  Convey value you bring to the job  Focus on core skills  Areas of expertise  High level examples  Enable employer to see you as qualified  Add “Tipping Point” Items  Additional language, results, specific technology, credentials 19

20 Sample Career Profile Summary  Before: Experienced financial analyst with a broad background in banking, telecommunications, bank auditing, data analytics, bank risk analytics, bank risk compliance and executive education. Former National Bank Examiner with the Office of the Comptroller of the Currency. International experience in Europe in telecommunications and higher education. Business Lecturer at Hult International School of Business and UMass Lowell. Fluent in Italian.  After: Experienced financial analyst in domestic and international banking, telecommunications, bank auditing, data analytics, bank risk analytics, bank risk compliance and executive education. Negotiated carrier agreements up to $50M. National Bank Examiner for $800M assets. Business Lecturer: Hult International School of Business; UMass Lowell. Fluent in Italian. Boston College MBA, Banking & Finance. 20

21 The “Gap”  Use traditional format for resume:  Summary  Experience  Education  Technology  Community Service  Community Service should be last on the list, not too detailed  Be honest about the lapse in work experience  Keep all dates for both experience and education 21

22 Q & A 22

23 23 Resources Article - The Power of Talk: Who Gets Heard and Why by Deborah Tannen https://hbr.org/1995/09/the-power-of-talk-who-gets-heard-and-why Book - The Power of Story: Change Your Story, Change Your Destiny in Business and in Life by Jim Loehr Book - The New Elevator Pitch by Chris Westfall YouTube - Six elevator pitches for the 21 st century by Daniel Pink https://www.youtube.com/watch?v=XvxtC60V6kc https://www.youtube.com/watch?v=XvxtC60V6kc How to Perfect the Elevator Pitch https://www.youtube.com/watch?v=y1Y02_oZP8U

24 The reacHIRE Approach 24

25 25 6 Week Comprehensive Training Program One-on-one Coaching Placement into a part-time project in Boston’s leading companies reacHIRE.com Stop by our booth at the Mass Conference for Women Tomorrow 12/4 - Booth #865 For more information about reacHIRE: info@reachire.cominfo@reachire.com For questions about this webinar: carol@reachire.com Learn More 25


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