Candy consumption Drie typen snoep werden gekoppeld aan stopsignalen, of niet (tussen proefpersonen) Volgende dag kwamen pp terug –Zogenaamd andere studie Doe zoveel in de snoepzak als je wilt –Afh. Variabele hoeveelheid snoep in gram 31
Candy consumption Three types of candy were coupled to stop- signals or not The next day, subjects returned for a different study and they could take any amount of candy.
The candy store Fill your bag with as much candy as you want:
De snoepwinkel Doe de zak zo vol als je wilt 34
Out with the old! Impulses can be reduced by training: -Of avoiding the stimulus -Of stopping to react to the stimulus What about past behavior / habits? -The power of planning!
In with the new: the power of planning Improve chance of goal-pursuit If – then statements Activation of Goal representation Action preparation and selection Environment
38 Implementation intentions Activation of goal representation Environment Planning “when” and “where” Planning “how” Action- preparation and selection
Implementation intentions When I wake up…. I put on my running kit and run 30 min If my co-worker asks me on a smoke-break… I drink a cup of tea instead
Proper implementation intentions Are specific -Both in the if-part, as in the then-part “If I am distracted, instead I focus on work again.” “When I am making a powerpoint presentation, and I find myself on Facebook, I close my internet browser, and open powerpoint again.”
Proper implementation intentions The if-part can be about inner states -To deal with changing environments “If I walk through the city center, and I see a delicious snack, I go and buy an apple instead” what about snacking at home, or at work? “If I feel hungry or the need to snack, I go and buy an apple instead”