Presentation on theme: "Technology & Implementation. Our Company Founded in 2003, Opt-Intelligence operates a leading Opt-In Ad Solution built on our patent-pending Clear-Request™"— Presentation transcript:
Technology & Implementation
Our Company Founded in 2003, Opt-Intelligence operates a leading Opt-In Ad Solution built on our patent-pending Clear-Request™ technology platform. Our solution enables publishers to monetize their user base with many opt-in ad implementations including, co-registration, post- registration and full-page banners. Opt-Intelligence recently introduced a revolutionary self-service system called LeadServe™, which gives SMBs, around the world, the comprehensive tools to harness the true power of opt-in advertising.
Intro The Clear-Request™ Ad Serving Technology: Allows for extensive customization Protects each user’s PII data Is easily integrated directly into your website HTML Can serve opt-in offers into most areas of your website
Customization Customization for each unique ‘placement’ includes: Selecting which Non-PII* data you will pass (if any) Selecting which PII** data you will pass (if any) Selecting which offers can be served Selecting the offer format & presentation Defining the behavior after an opt-in is submitted by a user Defining he behavior when there are no offers to serve Defining all aspects of the submit button and who “hosts” it * Non-PII – Non Personally Identifiable Information, like gender, age, zip code, etc. ** PII – Personally Identifiable Information, like address, postal address, phone number, etc.
PII Data Protection Each user’s PII data is “hidden” from the Clear-Request™ system during the offer targeting & serving process. The benefits are: You only allow a users PII data to be seen if they opt-in to an offer and therefore only after they have given consent. The user does not have to re-enter their PII data if they choose to opt-in to an offer. You can still pass non-PII demographic and geographic data in an unprotected fashion for the purpose of targeting.
Code Example - Basic
Clients Our network of publishers and advertisers include top tier retailers, information providers, and medical establishments. Below is a sample listing of our web publishers and advertisers. “Opt-Intelligence is truly a leader in today’s evolving, opt-in lead generation marketplace. Their high standards and hosted network protect us from the abuse that is rampant among many other lead generation providers. The quality of the opt-ins they generate for us are second to none.” Jacob Hawkins, Overstock, Director of Online Marketing