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 GREYHOUND ASSOCIATION FOR MARKETING ENRICHMENT Fall 2013

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Presentation on theme: " GREYHOUND ASSOCIATION FOR MARKETING ENRICHMENT Fall 2013"— Presentation transcript:

1  GREYHOUND ASSOCIATION FOR MARKETING ENRICHMENT Fall 2013 http://www1.assumption.edu/game/

2 The Assumption College American Marketing Association collegiate chapter, commonly referred to as GAME, exists to build a foundation for advancing education by applying marketing and business concepts to a broad spectrum of organizations. Through effective collaboration, we strive to obtain professional experience to enhance our understanding of how marketing adds value to today’s society.

3 Officially chartered by the AMA in January of 2010 AMA is the largest professional marketing organization in North America Advisor: Dr. Cary LeBlanc, Assistant Professor Marketing/Management

4 Guest speaker presentations Off campus field trips Business related community service Community Harvest affiliation Networking and resume writing workshops Etiquette dinner Participation in AMA competitions

5  Past Years: Dunkin’ Donuts WGBH Dannon Hasbro Wachusett Mountain  Sneak Peek of This Fall’s Calendar: VP of Marketing from Alex & Ani Field trip to Wachusett Brewery

6  Smaller group of GAMErs, voluntarily choose to take part in the AMA Collegiate Case Competition during first semester each year  Extended case competition which the group oversees from start to finish  Provides GAME members the opportunity to work together on a problem that typifies a real, working marketing situation  10 best entries from across the country present their ideas for the actual company’s executives in New Orleans Last Year: Donate Life America—This Year: Hershey Company

7 Annual AMA Collegiate Conference in New Orleans each March Guest speakers from prominent, worldwide organizations, including marketing giants Google and McDonalds 50+ peer-taught seminars on how to improve your AMA chapter Watch the winning college’s case competition presentation Networking, both with peers and professionals

8 In 2013, GAME was awarded a plaque for Outstanding Chapter Planning. In 2012, we won 3 rd place in the AMA Saves Lives video contest!

9 Meetings held on Wednesdays at 6:30pm in Kennedy 201 Maureen Quirk, President maureen.quirk@assumption.edu Allie Ferreira, VP of Membership alexandra.ferreira@assumption.edu Prof LeBlanc, Advisor caleblanc@assumption.edu Email Maureen or Allie to find out about or next event, have your questions answered, or receive additional information

10 Facebook: facebook.com/AssumptionCollegeGAME Twitter: @AssumptionGAME Instagram: @assumptiongamers


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