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Presented by:. Paul Segreto, President/Founder, franchisEssentials Partner, Virtual Franchise Events, Inc. 2Virtual Franchise Events,

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Presentation on theme: "Presented by:. Paul Segreto, President/Founder, franchisEssentials Partner, Virtual Franchise Events, Inc. 2Virtual Franchise Events,"— Presentation transcript:

1 Presented by:

2 Paul Segreto, President/Founder, franchisEssentials Partner, Virtual Franchise Events, Inc. 2Virtual Franchise Events, Inc. 2010

3 Virtual events combine various configurations of the latest technologies such as: Webcasting Online chats Video streaming Webinars Social media Avatar graphics To provide elements such as: One-on-one interaction Speeches Q&A Seminars Distribution of literature Interactive social gatherings Exhibitor booths All without ever leaving your desk or home to participate! 3Virtual Franchise Events, Inc. 2010

4 Tele-conference/tele-seminar Video conferences Video phone call Webinars Webcast Live Internet radio Web chat Web collaboration Podcasts Web conferencing Virtual environment events 4Virtual Franchise Events, Inc. 2010

5 Virtual Environment Event Video Demo 5Virtual Franchise Events, Inc. 2010

6 Increases productivity; takes minimal time away from regular daily work activities as participants never need to leave their desk, and yet can participate in every aspect of the event, including one-on-one interaction. For marketers, virtual environment events provide a rich source of marketing data, because every activity of each participant can be tracked and evaluated. Geographically dispersed franchisees and/or staff may participate and interact. Negates the need for expenses such as: travel, hotel, meals and/or client entertainment expenses 6Virtual Franchise Events, Inc. 2010

7 Increased interactivity with franchisees improves franchise relationships. Embracing technology leads candidates to perceive franchisor is leading edge enterprise; increases candidate interest. Allows for addressing urgent matters with minimal planning; improves ability to act quickly. Enables franchisors to reach specific markets as well broad markets cost- effectively. Exposes franchisees to increased training and motivation, improving skills and attitudes. Affords franchisors ability to test-market concept (interest) in international markets cost-effectively. Creates new-found levels of efficiency in time-management, message delivery and sense of urgency at all levels of franchising. Ability to continue the messages delivered at in-person events stretching investment values. 7Virtual Franchise Events, Inc. 2010

8 VFE, Inc. is a joint venture between franchisEssentials and Strategic Growth Concepts franchisEssentials is a Houston-based franchise industry consulting firm owned by Paul Segreto Strategic Growth Concepts is a Detroit-based small business consulting firm owned by Linda Daichendt VFE is a key component of the concept known as Integrated Franchise Marketing 8Virtual Franchise Events, Inc. 2010

9 Franchisor/Franchisee Motivation programs 1x per quarter; starting Q Training programs (one-hour and half-day events) 3x per quarter; starting Q (March) Entrepreneurial programs 1x per quarter; starting Q Business Expansion Strategy programs 1x per quarter; starting Q Franchise Industry-specific Events (from the professional services community) 2x per year; starting Q Virtual Franchise Events, Inc. 2010

10 High-profile Speaker programs 2x per year; starting Q Franchise Industry Trade Shows 2x per year; starting Q Franchise Fairs 2x per year; starting Q x per year; starting x per year; starting 2012 Virtual tweet-ups for the franchise industry As a part of most major virtual events Franchise-brand-specific Events As contracted 10Virtual Franchise Events, Inc. 2010

11 Attendance/participation Hosting Exhibiting Sponsorship 11Virtual Franchise Events, Inc. 2010

12 The economy has caused franchise firms to decrease the number of seminars, conferences, trade shows and training programs they participate in due to the high cost of that participation Those franchise organizations are now seeking new ways to locate prospective franchisees, train & motivate staff and franchisees, and to gain industry information in a cost- effective manner Technology advancements have already made virtual events a viable, cost-effective and impactful alternative for presentations, sales and training in all types of industries; the franchise industry should experience the same high levels of success 12Virtual Franchise Events, Inc. 2010

13 Refer to the Schedule of Events on our website at Event information will be placed in the schedule as soon as dates are confirmed, and attendee / exhibitor details are finalized. Please check back frequently as we are currently in the process of completing plans for our 2010 Event Schedule. 13Virtual Franchise Events, Inc. 2010

14 Your firm will be perceived as being on the cutting edge of technological advancements Allows your firm to expand its brand recognition on a global level thru virtual event marketing programs Depending on the type of event and/or sponsorship selected, you may have access to comprehensive information on all event attendees for your firms marketing purposes Sponsor firms will have access to information on all event exhibitors and/or presenters for marketing purposes 14Virtual Franchise Events, Inc. 2010

15 What types of events can you host? Training programs New product announcements Executive presentations Franchisee recruitment programs Vendor trade shows for the franchise network Franchisee conferences How does it work? Decide the type of event you would like to host and the date(s) of the event Contact VFE, Inc. to receive a quote for implementing your virtual event; you may contact us via the hosting inquiry form on our website, or the addresses listed in this presentation Work with VFE, Inc. to coordinate the production of your virtual event VFE, Inc. will handle the technical aspects of your hosted virtual event 15Virtual Franchise Events, Inc. 2010

16 VFE, Inc. is currently accepting sponsors for 2010 events and beyond SPECIAL OPPORTUNITY: The 1 st four Charter Sponsors to complete their sponsorship agreement and provide complete payment will receive Platinum Sponsorship benefits for 2010, 2011 and 2012 – on all VFE events. Register on our website at to be contacted about event sponsorship opportunities.www.VirtualFranchiseEvents.com 16Virtual Franchise Events, Inc. 2010

17 Charter Sponsorship (limited to 8 total; 1 st 4 confirmed receive sponsorship of ALL VFE events, final 4 receive virtual environment events only) Cost: $25K for a 3-yr package Includes: Platinum-level sponsorship on all VFE events for 3 yrs (does not include franchise-branded events) Value: Year 1 - $80K (2 major events, at least 2 training and/or presentation type events) Year 2 - $110 K (2 major events, 2 geographic-specific events, at least 2 training and/or presentation type events) Year 3 - $140K (2 major events, 4 geographic-specific events, at least 2 training and/or presentation type events) 1 st right of refusal on Platinum sponsorship slots for Yr 4 $25K investment = $330K value minimum 17Virtual Franchise Events, Inc. 2010

18 Platinum Sponsorship (limited to 5 per event) Cost: $25K per major event; $15K per geographic-specific or training/presentation type event Gold Sponsorship (limited to 4 per event) Cost: $20K per major event; $10K per geographic-specific or training/presentation type event Silver Sponsorship (limited to 10 per event) Cost: $10K per major event; $5K per geographic-specific or training/presentation type event 18Virtual Franchise Events, Inc. 2010

19 Lounge Sponsorship* (limited to 1 per event) Exhibit Hall Sponsorship* (limited to 1 per event) Conference Hall Sponsorship* (limited to 1 per event) Roundtables Hall Sponsorship* (limited to 1 per event) Resource Center Sponsorship* (limited to 1 per event) Keynote Session Sponsorship* (limited to 1 per event) Key Topic Session Sponsorship* (limited to 5 per event) *NOTE: These sponsorships are not available for all events 19Virtual Franchise Events, Inc. 2010

20 If you are interested in exploring Hosting, Exhibiting in, or Sponsorship opportunities with Virtual Franchise Events, Inc., please register on our website at or contact us directly at: Linda Daichendt Phone: Paul Segreto Phone: Virtual Franchise Events, Inc. 2010

21 We at Virtual Franchise Events, Inc. appreciate your participation today. 21Virtual Franchise Events, Inc Virtual Environment Event Video Demo


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