Presentation on theme: "Why (and how) we created new audio products for hearing impaired persons Music to my brother’s ears 1 Company Confidential Bowen Innovation Consultants,"— Presentation transcript:
Introduction 2 Prepared for Positive Lifestyles Panel (Friesen Conference 23 April 2009) By Morley Lipsett (semi-retired) SFU Centre for Policy Research on Science and Technology and Earl Lipsett (retired musician/educator) With inspiration from Naftaly Ramrajkar (Product developer, audiophile & sage)
My brother (and his ears) 3 Meet the guy that introduced me to classical music 65 years ago
Predicament & the germ of an idea My visit to Edmonton Aging ears – and in a hospital What, no iPod? How hearing loss became a virtue 4
Meanwhile at the hospital Physical discomfort No tv No CDs No audio-visual enjoyment available My iPod unsuited to Earl’s ears, with or without hearing aid. So I went shopping for a remedy. –None existed! 6
Technology & Gerontology Today’s media - MP3/Video players, video games, downloaded content, and live performances rely on hearing. Yet hearing profile (loss) has been and continues to be neglected by these markets Except for hearing aids Which are marketed as if for the infirm, the old, the defective. Company Confidential - Bowen Innovation Consultants, Ltd. (c) 2009 21
Our ‘positive lifestyles’ vision to make it cool to be custom fitted for ‘ear glasses’. Let’s enjoy 20/20 listening; Let’s redefine ‘normal’!
Any questions? Does anybody here care to get involved in this work? 23 We wish to thank all of you, and a special thanks to the conference organizers...M & E