1. Finelite Introduces SERIES 11

2. Series 11 High Performance Soft, even illumination Advancements in optical technology Easy installation Competitive Pricing

3. Per Foot Pricing Agency Net (single circuit) 1 T8$12.00 2 T8$13.75 1 T5HO$14.50 2 T5HO$16.25 Check the numbers. You will make money!

4. Cove Lighting Basics Designed to incorporate into the architecture. Important characteristics o Controlled brightness on wall and ceiling No socket shadows No hot spots o Fast installation o Very Affordable

5. Series 11 Product Mix Lamps o 1T8, 2T8 o 1 T5, 2T5 o 1 T5HO, 2T5HO Lengths o 3’, 4’, 8’ o Runs greater than 8’ are constructed of 3’, 4’, and 8’ lengths.

6. Series 11 Product Mix Reflector Technology o Extended Performance (EP) Combines high specular aluminum with 96% reflective paint. Excellent asymmetric distribution Designed for 1 lamp cross sections o 96W Painted Reflector 96% reflective paint Highest reflective paint in the industry 1 or 2 Lamp Cross Sections

7. Competitive Pricing Per Foot Pricing Agency Net (single circuit) 1 T8$12.00 2 T8$13.75 1 T5HO$14.50 2 T5HO$16.25 Did we mention the pricing?

8. Technology Advancement 96W o 96% reflective o Highest reflectivity in the marketplace. o Traditional pre-painted material is 81-86% reflective. o Drastically improves fixture efficiency An 11% gain in reflectivity yields nearly 15% gain in efficiency.

9. 96W 96W improves efficiency 14.75% over industry standard!

10. No Socket Shadow Unique design o Allows light that comes off the lamp at 45° to fill in the area on the wall behind the sockets. o Results in smooth, even distribution on the vertical surfaces.

11. Socket Shadow Demonstrate this Finelite Advantage o Finelite solves the socket shadow issue with geometry, not smoke and mirrors. o Position the fixture next to the wall. It is best for the viewers to place the fixture on a table. o View the fixture such that direct view to the lamp is eliminated. Position yourself such that your view to the lamp is blocked by the reflector. o You will see how the wall is brighter near the sockets. o For better results, compare it to the competition.

12. Easy Installation Details make a difference o Some competitors require the contractor to remove the reflector. o Finelite provides mounting holes. Securing fixtures to coves is fast. Two screws are required per 4’ section.

13. Competitive Pricing Per Foot Pricing Agency Net (single circuit) 1 T8$12.00 2 T8$13.75 1 T5HO$14.50 2 T5HO$16.25 Did we mention the pricing?

14. Easy Installation Joining Fixtures o Secure first fixture o Position second fixture o Connect wiring o Slide fixtures together and then secure the second fixture. o Continue until the end of the row.

15. Easy Installation Corners o Finelite provides optional corner harnesses to continue power around corners.

16. Finelite Service Fixtures built in 10 days. Same great Finelite service. o Planning and design assistance o Pre-Job Support o Jobsite Support

17. Don’t Forget Per Foot Pricing Agency Net (single circuit) 1 T8$12.00 2 T8$13.75 1 T5HO$14.50 2 T5HO$16.25 You will make money with Finelite!

18. Better Lighting for a Better Workplace