1. Create Global Ripples by Releasing Your Knowledge Silos Ben Martin Product Manager – Content Management

2. Content Matters

3. JD Edwards A leading collaborative enterprise software provider Billion dollar company 5000 employees 6500 multi-national customers in 90 countries 90+ applications that span the enterprise – manufacturing, distribution, payroll/HR, financials, business intelligence, content management, customer relations management

4. The Vision

5. User Guide

6. Classroom Training

7. Web Course Training

8. Performance Support

10. Single Source Stories EnCana URS JDE

11. EnCana Project Summary: 13,000 pages of Training Documentation 7 months Two people 5000 users in English and Spanish Merged in the middle of the implementation

12. Component Reuse -- EnCana Job Role Task ID Content Type JDE Content Paradigm Content EnCana reuses & creates new Then publishes combined components Solution Explorer

13. Create Clone Spanish Clone Spanish Translation English Training JDE Spanish Memories Spanish Training Paradigm Spanish Memories Translate the new

14. Language Collaboration 450,000 words of content Average translator rate = 2000 words/day With Trados and CM, starter sets of memories, EnCana achieves 15,000 words/day 30 days versus 225 days

15. URS Blended training need Grew from 2,000 to 16,000 consultants Merged companies consolidating on JDE Train 400 Transaction Users Train 2200 Office and Project Managers Train in 30 countries

16. Reuse allows for an Appreciating Asset Time Go Live Consulting Engagements Implementation Engagements Major business change New Hire Training Major new release Knowledge Repository with Content Management for Implementation

17. URS First ERP implementation failed because of knowledge transfer Repository of reusable content allows for ongoing update and synching up on content with business process change and software change Reconfigure training for job roles

18. The Cost of Willy-Nilly Change – A JDE Case Study A Typical Field Definition: CompanyA code that identifies a specific organization, fund, entity, and so on. The company code must already exist in the Company Constants table (F0010) and must identify a reporting entity that has a complete balance sheet. At this level, you can have intercompany transactions. Note: You can use Company 00000 for default values, such as dates and automatic accounting instructions. You cannot use Company 00000 for transaction entries.

19. Three Delivery Channels FieldExplanation CompanyA code that identifies a specific organization, fund, entity, and so on. The company code must already exist in the Company Constants table (F0010) and must identify a reporting entity that has a complete balance sheet. At this level, you can have intercompany transactions. Note: You can use Company 00000 for default values, such as dates and automatic accounting instructions. You cannot use Company 00000 for transaction entries. Context Sensitive Help WinHelp User Guide and Training Manual

20. Cost of One English Field Definition PerpetratorTime (hr) Flavors/ Instances Cost (time x flavor) Comments Programmer ($60/hr).083 (5 min) 1$5 Writer ($40/hr) 18 (3 each)$320  15 minutes research  30 minutes authoring & editing  15 minutes to locate it in multiple locations Trainer ($40/hr) 18 (3 each)$320  15 minutes of disgust  15 rewriting  30 minutes to provide industry examples Total$645

21. Flavors in Language Costs ActivityRateWds x flavors Cost of one language # of languages Total Cost Translation.23400 x 17$1,5647$10,948 Project Management 10%$1507$1,095 Rework10%$1507$1,095 Total$1,864$13,138

22. Scatter-Shot Costs Cost of One Language Cost of Seven Languages Number of Fields Total Cost $1,864$13,0481000$13,048,000 Cost of One English Round (17) Number of FieldsTotal Cost $6451000$645,000

23. Single Source Costs STEPCOSTSCOMMENTS 1 Programmer writes$5Still spends 5 minutes on it 2 Writer authors once$3015 minute research 30 minute authoring 3 Workflow process includes review by interested parties $65 SME review (5 min x $60/hr = $5) Training review (1 hour x $40/hr = $40) Editorial review (15 min x $40/hr = $10) Translation review (15 min x $40/hr = $10) 4 Eight writers reuse$80 5 min searching for each instance (24 x $ 40) 5 Eight trainers reuse$805 min search for each instance (24 x $ 40) Cost of One Field$260 Cost of 1000 Fields$260,000

24. Cost Comparisons PhaseScattershot Method Single-Source Method English Only (1000 fields)$645,000$260,000 Seven Languages$13,048,000$770,000

25. Enterprise Content Management Nightmare Highly structured Unstructured WorkgroupEnterpriseExtraprise Semi-structured Reports Support Database Best Practices HR Policies Data WarehouseOLAP Courseware Proposals Contracts Memos Technical Q&A E-mail Correspondence Release Notes Competitive Info Analysts Reports Product Info Sales Tools Marketing Info Knowledge Base

26. Enterprise Content Management Nightmare Highly structured Unstructured WorkgroupEnterpriseExtraprise Semi-structured Best Practices HR Policies Courseware Proposals Contracts Product Info ISO Procedures Requirements

27. Content Analysis & Chunking Content Storage/ Life-Cycle Mgmt Content Assembly Content Import & Chunker Author, review, stage, & update Content Publisher Translation Web Flow DOC PPT PDF Help e-book XML WBT Web Site E-Catalog Multilingual Content Delivery Management of Knowledge Assets Translation Mgmt Translation Handoff Translation memory processes Terminology Audit and Definition Translation Web Flow Multi-lingual Knowledge Warehouse

28. Questions and Answers