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UNILEVER END 2 END SUPPLY CHAIN LULEÅ OKTOBER 2013 KHALIL EL-ACHKAR NORDIC QUALITY ASSURANCE MANAGER.

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Presentation on theme: "UNILEVER END 2 END SUPPLY CHAIN LULEÅ OKTOBER 2013 KHALIL EL-ACHKAR NORDIC QUALITY ASSURANCE MANAGER."— Presentation transcript:

1 UNILEVER END 2 END SUPPLY CHAIN LULEÅ OKTOBER 2013 KHALIL EL-ACHKAR NORDIC QUALITY ASSURANCE MANAGER

2 Margarine Unie (Netherlands) Lever Brothers (UK) Unilever NV (Netherlands)Unilever PLC (UK) 1930 UNILEVER HISTORY

3 FAST FACTS COUNTRIES IN WHICH OUR PRODUCTS ARE SOLD TURNOVER OF €51 BILLION AT END OF 2012 EMPLOYEES AT THE END OF THE YEAR 173, FACTORIES (4 IN NORDICS) €1 BILLION INVESTED IN R&D WORLDWIDE

4 SCALE AND GEOGRAPHICAL REACH 2012 TURNOVER €51.3 BILLION EUROPE €20.4 billion turnover 5.7% underlying volume growth 40% of group turnover ASIA, AFRICA, CENTRAL & EASTERN EUROPE EUROPE €13.9 billion turnover 0.9% underlying volume growth 27% of group turnover EUROPE €17.1 billion turnover 3.1% underlying volume growth 33% of group turnover THE AMERICAS

5 CATEGORY HIGHLIGHTS IN 2012 Turnover: €9.1 billion Turnover: €14.4 billion Turnover: €18.1 billion Turnover: €9.7 billion PERSONAL CAREFOODS REFRESHMENT HOMECARE

6 LET’S START WITH A SHOP VISIT What is End 2 End Supply chain? More than delivering on time in full…

7 DELIVER Perfect store Product – Right size, Right pack Promotion – correct forecast, responsiveness, promo packs Price – competitive (Threat from DOBs) NPD – manage distribution and flexibility OSA – On Shelf Availability

8 MAKE 252 factories Waste management – Delivery and changeover Stocks – Balance between service and DOH OEE – (Overall Equipment Efficiency) CCFOT – (Customer Case Fill On Time) TPM - ( Total Productive Maintenance) Flen Copenhagen Odense Sipoo Office Manufacturing Storage

9 CHALLENGES Responsiveness – the “new” way of reducing stock while keeping high service level RVS/GVS- (Regional/Global virtual sites) – Share best practise Centralizing - MRP, transport, buying End of line flexibility – decrease re-pack (product manipulation) Partner to Win – in buying Produce more with less environmental impact (landfill, water, C02) From cost pressure -> End 2 End supply chain


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