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Generational Divide. Generation is A segment of a geographically linked population that experienced similar social and cultural events at roughly the.

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Presentation on theme: "Generational Divide. Generation is A segment of a geographically linked population that experienced similar social and cultural events at roughly the."— Presentation transcript:

1 Generational Divide

2 Generation is A segment of a geographically linked population that experienced similar social and cultural events at roughly the same time in their maturation. Jason Dorsey, The Center for Generational Kinetics

3 Current Situation First time in history we have four generations in the workforce. And some predict we will soon have 5.

4 Four generations Traditionalists Born prior to 1946 (Age 66+) Baby Boomers Born (Age 47-65) Generation X Born (Age 35-46) Millennials – Gen Y Born (Age 16-35)

5 Traditionalists - influences Military Connection The Great Depression WW II Atomic bomb FDR Walt Disney Leave it to Beaver

6 Traditionalists - traits Patriotic Loyal Taught not to stand out Fiscally conservative Faith in institutions Factory mentality Used to delayed gratification

7 Event Planning for this Gen

8 Baby Boomers - influences Booming birthrate Economic prosperity Suburbia Womens and civil rights movements Sex, drugs and rock-n-roll Most influential in work place

9 Baby Boomers - traits Competitive Questioners of authority Eager to put own stamp on institution Sandwiched Optimistic Doesnt count if they cant see you Strong work ethic no shortcuts do your time

10 Event Planning for this Gen

11 Generation Xers - influences Sesame Street and MTV Computers: we saw them coming Divorce AIDS Crack cocaine Latch key kids First Gulf War

12 Geneation Xers - traits Resourceful and self-reliant Skeptical of institutions (every major one fell) Actions speak louder than words Competitive Wants options and training Independent but loyal to individuals not organizations

13 Event Planning for this Gen

14 Millennials - influences Terrorism (9/11/01) and violence on TV (Gulf War) Technology and media: dont know how it works, just expect it to work Challenger Explosion – watched live Mixed economy 39% define selves as being non-white, diversity is norm Oprah, Ellen and Reality TV

15 Millennials - traits Entering workforce later: more grads than ever Adult-o-lesence Globally concerned Want challenge immediately/continually Environmentally conscious Collaborative, but make immediate engagement choices Completely outcome driven – not linear 77% delayed major life change or purchase due to economy Rewarded by culture not $$

16 Millennials – challenges w/other generations Parents have actively included them in all aspects of life Want to contribute from day one Want to heard and recognized What to connect and understand how they are making a difference

17 Communicating with each Gen Traditionalist Baby boomers Gen X Gen Y

18 Event Planning for this Gen

19 Next time Ethics – One page write up of an ethical situation you encountered and how you handled it. to me prior to class and be prepared to discuss in class.


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