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1. History 2. International 3. Corporate details 4. Ask sponsored listing 5. Marketing and Promotion 1. Information revolution 2. Advertising 3. Nascar.

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Presentation on theme: "1. History 2. International 3. Corporate details 4. Ask sponsored listing 5. Marketing and Promotion 1. Information revolution 2. Advertising 3. Nascar."— Presentation transcript:

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3 1. History 2. International 3. Corporate details 4. Ask sponsored listing 5. Marketing and Promotion 1. Information revolution 2. Advertising 3. Nascar sponsorship 6. Tool bar 7. References 8. External Links

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6  The original idea behind Ask Jeeves was to allow users to get answers to questions posed in everyday, natural language, as well as traditional keyword searching. The current Ask.com still supports this, with added support for math, dictionary, and conversion questions.  In 2005, the company announced plans to phase out Jeeves. On February 27, 2006, the character disappeared from Ask.com, and was stated to be "going in to retirement." The UK & Ireland edition of the website prominently brought the character back in 2009, however American visitors can go to the 'uk.ask.com' URL to see the new Jeeves as a 'skin', or background image.

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8  Ask Jeeves, Inc. stock traded on the NASDAQ stock exchange from July 1999 to July 2005, under the ticker symbol ASKJ. In July 2005, the ASKJ ticker was retired upon the acquisition by InterActiveCorp, valuing ASKJ at $1.85 billion.

9  Ask Sponsored Listings is the search engine marketing tool offered to advertisers to increase the visibility of their websites (and subsequent businesses, services, and products) by producing more prominent and frequent search engine listing.

10  The Ask.com Toolbar is a free browser extension from Ask.com, available for both the Internet Explorer and Firefox web browsers.  Features include vertical searches across web, image, news, and dictionary, a wide variety of US and international content served in widgets, weather forecasts, RSS/ATOM feeds and related services. Unlike the Google or Yahoo! Toolbars, Ask's platform often features content, widgets and software integration with the partners who distribute these toolbars. Many social gaming companies offer their gaming content in widgets or 'in-line' windows in the toolbar itself.  The Ask Toolbar can be installed from the toolbar.ask.com website, but is also bundled with certain 3rd party software. The installation of the Ask Toolbar is optional to the user and always requires end user consent (in the form of an "Opt-Out" check box) when bundled with other 3rd party software. There are no active virus / malware warnings for the toolbar.  The Ask Toolbar can be uninstalled from Internet Explorer through the Windows control panel, and from Firefox through the Add-ons menu and an uninstall link in more recent builds.  Here is a help page for the toolbar including uninstall instructions

11  ↑ "ask.com - Traffic Details from Alexa". Alexa Internet, Inc. Retrieved ↑"ask.com - Traffic Details from Alexa"Alexa Internethttp://www.alexa.com/siteinfo/ask.com  ↑ Ask Jeeves, Inc. initial public offering prospectus ↑Ask Jeeves, Inc. initial public offering prospectus  ↑ Ask.com Search Technology. Retrieved on May 11, ↑Ask.com Search Technology  ↑ Major Relaunch For Ask: Ask3D, Techcrunch, Retrieved on June 5, 2007 ↑Major Relaunch For Ask: Ask3DTechcrunch  ↑ United States Patent Database, US Patents, Retrieved on May 16, 2006 ↑United States Patent DatabaseUS Patents  ↑ Ask.com Takes the Lead on Log Retention; Microsoft and Yahoo! Follow, eff.org, Retrieved on ↑Ask.com Takes the Lead on Log Retention; Microsoft and Yahoo! Follow  ↑ "Does AskEraser Really Erase?". Electronic Privacy Information Center. Retrieved ↑"Does AskEraser Really Erase?"  ↑ "Letter to U.S. Federal Trade Commission" (PDF). Center for Democracy and Technology. January 23, Retrieved ↑"Letter to U.S. Federal Trade Commission"  ↑ Auchard, Eric (3 July 2008). "Ask.com closes acquisition of Dictionary.com". Reuters. tNews. ↑"Ask.com closes acquisition of Dictionary.com"Reuters tNews  ↑ "Ask.com closes Dictionary.com deal". CNet. 4 July html?keyword=Dictionary.com. ↑"Ask.com closes Dictionary.com deal"CNethttp://news.cnet.com/ _ html?keyword=Dictionary.com  ↑ "Ask.com Q&A Service Drops July 29th". Softpedia. 27 July com-Q-A-Service-Drops-July-29th shtml. ↑"Ask.com Q&A Service Drops July 29th"Softpediahttp://news.softpedia.com/news/Ask- com-Q-A-Service-Drops-July-29th shtml  ↑ - Information Revolution ↑http://web.archive.org/web/ /http://information-revolution.org/  ↑ "About Ask.com: TV Spots". Retrieved ↑"About Ask.com: TV Spots"http://about.ask.com/docs/about/televisionads.shtml  ↑ ↑http://www.nascar.com/2009/news/headlines/cup/01/14/ask.com.partnerships/index.html  ↑ ↑http://bbs.cid.cn.nascar.com/2009/news/headlines/cup/01/13/blabonte.hof.racing/index.html  ↑ ↑http://www.ask.com/nascar/2009-Shelby-427-race#results  ↑ race ↑http://searchengineland.com/askcom-partners-with-nascar-says-super-vertical-will-put-it-back-in-search- race  ↑ ↑http://sp.ask.com/toolbar/install/web/ask/download.php  ↑ ↑http://download.cnet.com/Ask-com-Toolbar-for-Firefox/ _ html


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