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GENERAL ELECTRIC Mari a Romero Eve Grong Yeongsoon Choi.

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Presentation on theme: "GENERAL ELECTRIC Mari a Romero Eve Grong Yeongsoon Choi."— Presentation transcript:

1 GENERAL ELECTRIC Mari a Romero Eve Grong Yeongsoon Choi

2 What kind of business the company practice?
General Electric Company (GE) is a diversified technology and financial services company.

3 How big is the company? Operation worldwide: Subsidiaries GE Capital, GE Energy, GE Technology Infrastructure , and GE Home & Business Solutions. Annual revenue: Net income US $ billion Total assets US: $ billion 305,000 employees

4 Where is the company headquarters located?
General Electric Company (GE) 3135 Easton Turnpike Fairfield, Connecticut USA Telephone: (203) Fax: (203) Website:

5 Jeff Immelt GE president.
President and Chief Executive Officer (CEO) Chair of President Obama’s Council on Jobs The American Academy of Art & Science

6 General Electric History
1892 1878 Workshop General Electric-& Thomas-Houston 1932 Charles A. Coffin 1957 1986 2013 GE is now a diversified company *Financing Services *Power Generation *Media *Security Technology GE Credit corp. *Water Processing

7 *GE PRODUCTS* Residential Products Industrial Products
*Institutional Products Commercial Products Industrial Products GE Intelligent Platforms

8 *GE SERVICES* GE Customer Center 3200 N. Grandview Blvd.
Waukesha, WI 53188 Global Service Center 3114 N. Grandview Blvd. Waukesha, WI 53188 Schedule Home Service & Repair Schedule an appointment for all major appliances. Calling

9 Why is the company successful ?
Global Strategies GE.COM

10 GE MARKETING 444444$4 4 P’s for the company

11 Have you purchased the company’s products or services?
Customer Service Board *Service is ranked #454 out of the #615 companies Out of 10 Issue resolution Reachability Cancellation Friendliness Product knowledge Overall Rating(28.31) Marked as terrible

12 What good things does the company’s do outside ?
GE FOUNDATION GE Matching gifts Skills- Based -Volunteering Public Policy Natural Disaster Relief Japan Earthquake and Tsunami (2011) Super storm Sandy (2012)

GE Foundation CEO visiting a school. GE PJI (Pacific Justice Institute GE LULAC

Big issues & respond *Pollution in the River Hudson *Began campaign imagination *Tax -Paid nothing in 2010 -Donated $3.2billion of tax return


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