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Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum www.mobilism.netErik.

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Presentation on theme: "Mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum www.mobilism.netErik."— Presentation transcript:

1 mobilism* = mobile media + cultural globalism *mobilism is the impetus of mobile devices and ideas when they share a single momentum Adigard/M-A-D_2006

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17 The4thScreen: a global fest of art & innovation for mobile phones mobile content should be EXPRESSIVE

18 The4thScreen: a global fest of art & innovation for mobile phones mobile content should be PERVASIVE

19 D7TV mobile content should be FOCUSED

20 D7TV mobile content should be FAST

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22 mobilism is an open ended network of interferences to be a part of it, marketing needs to engage cultural dynamics (both at the micro and macro levels) Adigard/M-A-D_2006


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