Presentation on theme: "The Alcoa Bin Grant Program: Boosting Recycling One Bin at a Time ! Judith Schrecker, Vice President & Controller, Alcoa Global Rolled Products 1."— Presentation transcript:
The Alcoa Bin Grant Program: Boosting Recycling One Bin at a Time ! Judith Schrecker, Vice President & Controller, Alcoa Global Rolled Products 1
Why we care about Recycling: It’s in our DNA ! Producers of all products need to demonstrate sustainable business practices. Recycling is a very tangible and practical means to this end. 2
Why we started our bin program: We want used aluminum beverage containers BACK ! Our Goal: Raise aluminum can recycling rates from 54% to 75% by 2015 Returns 400,000 Tons of Incremental Supply This IS an Achievable Goal Every American x 1 can PER WEEK = SUCCESS!
4 How do we get there ? Education and Social Re-engineering Sponsor community recycling organizations Multi-media Messaging....our iPhone App Support Efforts to Build Recycling Infrastructure. Recycling bin grants Seed capital to curbside recycling programs “Cart Leasing” Support Legislative Initiatives That Promote Recycling. Provide Long Term Markets for Aluminum.
Alcoa’s Recycling Bin Grant Program 100,000 bins in 26 states over 3 years 5 New
Bins going to work...one of our favorite photo ops! 6
Our Latest Effort to Boost Recycling : The Alcoa recycling iPhone App “ALUMINATE” 7