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4wd Tourism on the Oodnadatta Track Presented by Greg Cartan at the 2008 Desert Knowledge Symposium and Business Showcase.

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Presentation on theme: "4wd Tourism on the Oodnadatta Track Presented by Greg Cartan at the 2008 Desert Knowledge Symposium and Business Showcase."— Presentation transcript:

1 4wd Tourism on the Oodnadatta Track Presented by Greg Cartan at the 2008 Desert Knowledge Symposium and Business Showcase

2 My research

3 Motivations of 4wd’ers –Spiritual experience –Understanding & learning –Environment –Relaxation –Challenge –Socialising –Access

4 Spiritual experience

5 Understanding and learning

6 Environment

7 Relaxation

8 Challenge

9 Socialising

10 Access

11 Infrastructure –Signage –Access –Track itself –Developed POIs –Services

12 Signage

13 Access

14 Track itself

15 Points of Interest

16 Services

17 Barriers Uncontrolables The geography of the track Attitudes Money Resources - people The market – 4WD’ers Small business issues / Cost of supply Infrastructure Environment Control & Coordination

18 Potential It’s all there Existing drivers Easy mileage Harder Yards

19 Wonderful country

20


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