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RECIPE FOR THE PERFECT CONTENT STRATEGY JUST ADD CREATIVITY!

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Presentation on theme: "RECIPE FOR THE PERFECT CONTENT STRATEGY JUST ADD CREATIVITY!"— Presentation transcript:

1 RECIPE FOR THE PERFECT CONTENT STRATEGY JUST ADD CREATIVITY!

2 THE BEST RECIPES ARE BORNE FROM CREATIVE GENIUS

3 AND AN END GOAL THEY ALSO NEED STRUCTURE

4 DATAIDEASPLANACTIONRESULTS

5 STEP 1 > DATA

6 SOCIAL DATA SEARCH, SOCIAL, SURVEYS ETC

7 PERSONAS MR & MRS THOMPSON TIME RICH DISPOSABLE INCOME BUSINESSMAN MR & MRS ASHWORTH TIME POOR AS BOTH WORK INVESTING FOR CHILDREN MRS BARNES INHERITED WEALTH INVESTOR.

8 STEP 2 > IDEAS

9 SETTING THE SCENE FOR CREATIVITY

10 BE RELAXED

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12 THERE’S NO SUCH THING AS A BAD IDEA IT’S WHERE THE GOOD IDEAS STEM FROM

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14 GOOGLE SUGGEST

15 SEMANTICS

16 STEP THREE > PLAN

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18 STEP 4 > ACTION

19 MAKE FRIENDS WITH THE RIGHT PEOPLE

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23 STEP 5 > RESULTS

24 THE PROOF OF THE PUDDING IS IN THE EATING

25 GOOGLE DOCS

26 GOOGLE ANALYTICS

27 RANKINGS

28 DO IT ALL AGAIN

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31 Joanne Price Zazzle DOWNLOAD IT > SLIDESHARE READ IT > THE ZAZZLE BLOG THANKS.


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