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THE BEHAVIOURIST APPROACH Key assumptions. STARTER - KEY ASSUMPTIONS  Read the quote from John Watson … What does this suggest about the behaviourist.

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Presentation on theme: "THE BEHAVIOURIST APPROACH Key assumptions. STARTER - KEY ASSUMPTIONS  Read the quote from John Watson … What does this suggest about the behaviourist."— Presentation transcript:

1 THE BEHAVIOURIST APPROACH Key assumptions

2 STARTER - KEY ASSUMPTIONS  Read the quote from John Watson … What does this suggest about the behaviourist approach?

3 THE ROLE OF THE ENVIRONMENT  Tabula Rasa … Literally means “Blank Slate” … We are born “blank” and it is our environment which shapes us.  Environmental determinism … All that we are is because of our environment. Our personalities and behaviour is determined by our environment

4 THE IMPORTANCE OF OBSERVABLE EVENTS IN RESEARCH  This approach is primarily concerned with observable behaviour (measurable behaviour)  Behaviourists don’t believe in studying thoughts, emotions and similar things which cannot be measured.

5 THE IMPORTANCE OF OBSERVABLE EVENTS IN RESEARCH  Behaviourists believe that the behaviour of people and animals (as they assume that there is little difference between people and other animals) is the result of stimulus-response relationships.  E.g.: you burn your hand on a stove, and therefore do not touch the stove again.

6 COMMON PRINCIPLES IN LEARNING  Read the section on page and match the term to the definition

7 CLASSICAL CONDITIONING  This is learning through ASSOCIATION  To remember this think ASS! … clASSical conditioning … ASSociation

8 CLASSICAL CONDITIONING  Does anyone have a dog or a cat? 

9 CLASSICAL CONDITIONING  Before conditioning UCSUCR (Food)(Salivation) NSNo Response (Metronome)

10 CLASSICAL CONDITIONING  During conditioning UCSNSUCR (Food)(Metronome)(Salivation)  After conditioning CSCR (Metronome)(Salivation)

11 CLASSICAL CONDITIONING  Explain: … “You eat a banana and shortly afterwards you are sick. You are sick not because of the banana, but because you have a stomach bug; however, from now on the smell and taste of bananas makes you feel nauseous.”

12 LITTLE ALBERT   Read pages and fill in the gaps.  Using the equation, explain the conditioning that occurred in the Little Albert Experiment

13 OPERANT CONDITIONING  Operant conditioning is learning through consequence  It focuses on reward and punishment.  Have you been rewarded or punished this week?

14 OPERANT CONDITIONING  Read the section on page 25-5, and insert the key terms with the definition, and give an example.  If you find it a bit confusing trying to remember all of the terms, just remember the following … Reinforcement increases behaviour … Punishment decreases behaviour … Positive is where something is given … Negative is where something is taken away

15 OPERANT CONDITIONING  Can pigeons read? … =related =related  Or play ping pong? …

16 OPERANT CONDITIONING  … In your own words, describe how in the video above, operant conditioning has been used to train the Guinea pig. … Use the correct terms.  Read the scenarios and state what type of conditioning it is.

17 PLENARY


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