Presentation is loading. Please wait.

Presentation is loading. Please wait.

‘The Business Maharaja Presentation’ By, Kulkarni Swapnil N (53) Tekale Aditya (54) Admane Pravin (58) Hassan Saqeeb (60)

Similar presentations


Presentation on theme: "‘The Business Maharaja Presentation’ By, Kulkarni Swapnil N (53) Tekale Aditya (54) Admane Pravin (58) Hassan Saqeeb (60)"— Presentation transcript:

1 ‘The Business Maharaja Presentation’ By, Kulkarni Swapnil N (53) Tekale Aditya (54) Admane Pravin (58) Hassan Saqeeb (60)

2 Demand Analysis & Forecasting  We are introducing our product in 5 metro cities. Namely: Mumbai, Delhi, Bangalore, Chennai, Ahmadabad.  We are targeting middle class as well as high class society.  Our main targets are Businessmen, Students, Sales persons etc.  We are also trying to sell it as a family  beneficial product. 2

3 Demand Analysis & Forecasting Mumbai -1,38,30,884 Delhi -1,25,65,901 Bangalore -54,38,065 Chennai -46,16,639 Ahmadabad -39,59,432 Total Population- 4,00,00,000 3

4 Demand Analysis & Forecasting We are assuming that 10% of this population is our potential customers. So that will be around 40 Lakhs. So for first year we are targeting 5% of our potential customers in the first year. Ie.2 Lakhs. 4

5 Scope, Marketing objectives  Solar backpacks, produce and store their own power to run your electronics anywhere.  Our main targets are Businessmen, Students, Sales persons etc.  Marketing Objective- Growth, profitability 5

6 Marketing Strategy  USP-Free of cost energy  Eco Friendly  Tie up with the Companies.  Commission to dealers.  Warranty-6 months 6

7 4P’s Of marketing  Product  Promotion  Place  Price 7

8 Product 8 Solar Bag Pack v1- Solar Bag Pack v4 Solar Bag Pack v3Solar Bag Pack v2

9 price  Solar Bag Packv3-----Rs.9500  Solar Bag Pack v1---Rs.6500  Solar Bag Pack v2—Rs.6500  Solar Bag Pack v4---Rs

10 Promotion  Electronic Media  Internet-(Facebook, youtube.)  Mobile Vehicles  Free Gifts such as Solar Batteries  Hoardings, Pamplets, etc. 10

11 place Dealers Wholesalers Retailers Stalls 11

12 Competitive Strategy Pricing Strategies Quality Features Designs for different people eg. Businessmen, Youths, Women etc. Additional Features 12

13 Revenue Model Raw mtl Rs.60,00,00,000 Other Expenses------Rs.20,00,00,000 Adv. Promotion----Rs.25,00,00,000 Transportation-----Rs.15,00,00,000 Total-120,00,00,000 Profit Rs.20,00,00,000 So the BEP will be achieved after 6 years with respect to above data. 13

14 THANK YOU!


Download ppt "‘The Business Maharaja Presentation’ By, Kulkarni Swapnil N (53) Tekale Aditya (54) Admane Pravin (58) Hassan Saqeeb (60)"

Similar presentations


Ads by Google