Presentation on theme: "Kodak Office Papers. 2 Kodak Papers in Europe 1.Launched in 2007 2.IP an exclusive producer in Europe 3.Distribution established so far in Germany, UK,"— Presentation transcript:
Kodak Office Papers
2 Kodak Papers in Europe 1.Launched in IP an exclusive producer in Europe 3.Distribution established so far in Germany, UK, Poland, Czech Republic, Slovakia, Hungary, Italy. 4.Simple range, well suited to the retail and mail order channel 5.Target customers: small and medium size offices who are prepared to pay a premium for the brand 6.Value proposition: - Kodak performance garantee - ColorLok
3 Current product overview C; 146 CIE, 80 gsm 500 sheets/ream; film wrapper mills: Saillat/Kwidzyn B; 153 CIE, 80 gsm 500 sheets/ream; film wrapper mill: Saillat/Kwidzyn B+; 161 CIE, 80 gsm 500 sheets/ream; film wrapper mills: Saillat/Kwidzyn B+; 166 CIE, 90 gsm 250 sheets/ream; film wrapper mill: Saillat
4 Kodak Premium Inkjet Paper Product description: premium paper for better colour inkjet printing Key benefits: a heavier weight for the professional look and feel of reports, newsletters, proposals and correspondence Product features: optimized for faster drying, bolder blacks and uniform, vivid colours Includes ColorLok technolgy.
5 Kodak Multi-Use Paper Product description: an extra- white paper for use in inkjet and laser printers, copiers and fax machines Key benefits: ideal form homes and businesses that want paper for most of their imaging needs Product features: optimized for faster drying, bolder blacks and uniform, vivid colours Includes ColorLok technology.
6 Kodak Copier Paper Product description: a reliable all- round paper for high-volume printing and copying Key benefits: exceptional runnability on high volume office copiers as well as desktop printers Product features: optimized for faster drying, bolder blacks and uniform, vivid colours Includes ColorLok technology.
7 Kodak Office Paper Product description: Kodak quality paper at an affordable price for copiers, printers and fax machines Key benefits: works in all equipment from high volume office copiers to everyday home inkjet printers Product features: optimized for faster drying, bolder blacks and uniform, vivid colours Produced in ColorLok technology.
9 Kodak papers is a great opportunity for the distributors FeaturesBenefits The Kodal brand one of the most well-known in printing technology Kodak is ubiquitous Easier to promote, communicate and attract end users The range Simple, 4 SKU model Easier to manage working capital Covers mojority of the home and office applications Simple business model IP to assist with the contract IP to keep local, direct relationship Easier to manage the business Local support
10 Kodak papers = excellent solution for home and offices applications FeaturesBenefits The Kodak brandLeading position = very well known in digital imaging ColorLok = product innovation 1.Bolder blacks – up to 16% bolder blacks for extra sharpness 2.Faster drying – up to 2.5 times faster drying inks for less smearing 3.Vivid colours – up to 25% brighter colours for reacher, truer imagines Total cost reduction of printing Up to 50% savings on inkjet printing with Ideal Quality
11 Save more every time you print and don’t give up the quality The Kodak inks cost less......thererfore, the cost per page is up to 50% less. * However, you still get unbeatable printing results when you use Kodak papers. * source:www.kodak.com
12...And look how much more you get for that $25!