Presentation on theme: "Matt Latham Program Coordinator/Reference Librarian Hoboken Public Library —— Kate Vasilik Supervising Librarian, Head of User Services Piscataway Public."— Presentation transcript:
Matt Latham Program Coordinator/Reference Librarian Hoboken Public Library —— Kate Vasilik Supervising Librarian, Head of User Services Piscataway Public Library Do’s & Don’ts of Library Programming for the 20s/30s Crowd NJLA Annual Conference 2013
The Elusive Patron! Important group for the future of public libraries Decision makers of the future Young families and active community members Integrated programming, collections, and services Technologically and communally relevant – what’s there for ME?! Enhance communication and encourage participation Social media and mobile services Community relationships and volunteer opportunities
First Things First: Know Your Community... Who are the 20/30-year-olds in YOUR community? Demographics research and observation Varied Life Situations Families Single Parents Singles Couples Students Educational attainment Financial status Job-seeking Professional
Know Where They Are & What They Are Doing... Networking Local News and Event Listings Local Organizations Community Events and Fundraisers Nightlife Scene
Roadblocks & Inconsistencies As with all age groups, there are no easy answers! While this age group has shared experiences, there are a wide variety of interests Added difficulty is that this age group has more varied Life Situations (i.e. “This Is Where I Am In My Life”) than many others It’s not always easy figuring out where your potential users are, or what would connect them with the library
General Programming: Winning Formulas Food! Community Partnerships Diverse Promotions Know Your Community Predictability/Consistency Repeat Programming
Programs for Specific Audiences with specific needs & interests Parenting Workshops Interactive Child-Parent Events Education Planning Financial Education Career Planning Health Home and Life Skills Apartment Living and First Homes Wedding Planning Volunteerism
Niche and Interest Programming targeting shared interests and lifestyles Nostalgia and Shared- Culture Events Discussion Groups Comic Books Gaming Culture Open Mic Hands-On Skill Training Maker Culture DIY and MIY Technology Infusion Opportunity to invite community members to host presentations and share skills and knowledge!
Nostalgia: 80s & 90s Culture Opportunity for participants to interact with the material AND each other. Added benefit: Often attract wide-range of ages – families, teens, older adults, and kids!
Everyone Loves Snacks – Adults, Too! Restricted Age? All Ages? It’s Really Up to You! How to Find Interested Participants? …Be Patient. Be Fun! Talk About It! Schedules Aren’t Everything. Online & Off-Site Locations! Book Groups: YA Books for Adults & Adult Books with YA Appeal (YALSA’s Alex Award List) Discussion Groups
Makerspaces & Maker Culture... do it yourself & make it yourself Provide space, tools and possibly training for individuals to create their own projects and develop their own skill set. Can be tech based or really anything! If model is tailored to local culture and demographics, this could be an important piece of the future public library puzzle.
Different tables featuring demonstrations and new equipment Opportunity for further programming, education, collection development, and collaboration Focus on outreach and community-building Interest from ALL age groups, interests and abilities!
DIY Series Programming Home beer brewing Cake baking Bread baking Chocolate making Recycled sculpture art Comic book writing & drawing Drawing/African Mask Art/etc. Interior Design Basics Self-Defense Classes Soldering Your Own LED Flashlight Cheese Tasting Beers of the World Sampling Intro to Birdwatching Indoor Gardening Food Canning Home Bicycle Repair Dance Classes Wedding Planning
Sources for Ideas NJLA Conference Other Libraries & Library Consortiums YALSA’s Serving New Adults Interest Group (serving new adults 18+) Facebook Groups CoolbrariansNJ ALA Think Tank NJLA Sections & Committees Professional workshops, events, and listservs Community Centers Adult Schools & Colleges Social Services Organizations Local Fundraisers Brooklyn Brainery
Matt Latham firstname.lastname@example.org http://beratedlibrarian.wordpress.com —— Kate Vasilik email@example.com http://katethelibrarian.blogspot.com What else?