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VMware Join the Virtual Revolution!

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Presentation on theme: "VMware Join the Virtual Revolution!"— Presentation transcript:

1 VMware Join the Virtual Revolution!
Brian McNeil VMware National Partner Business Manager

2 VMware By the Numbers 1998 6,700 40% 500 14,000 15,000+ 100 / 985
Year Founded 1998 Employees 6,700 R&D Engineers with Advanced Degrees 40% 14,000 Channel Partners 15,000+ VMware Certified Professionals 500 Technology Partners 100 / 985 Fortune 100 / Fortune 1000 Customers 1,000,000+ VMware Workstation Licenses Sold 150,000 VMware Infrastructure Customers $1.9 B 2008 Revenue 42% Year-Over-Year Growth

3 Run several operating systems on a single machine.
Virtualization: Fundamentally Better Run several operating systems on a single machine. Create shared pools of resources to optimize your infrastructure.

4 Top 3 Reasons Why VMware is the Right IT Investment in a Tough Economic Environment
Reduce Physical Infrastructure Cost 1 Reduce Datacenter Operating Cost (e.g. Power & Cooling) 2 VMware provides tangible CapEx and OpEx cost savings. In this tough economy, with declining IT budgets, the Top 3 Reasons to adopt VMware virtualization software: Physical Infrastructure Cost Reduction: With virtualization, you can reduce the number of servers and related IT hardware in the datacenter. This leads to reductions in real estate, power and cooling requirements, resulting in significantly lower IT costs. VMware virtualization solutions makes it possible to achieve significantly higher resource utilization by pooling common infrastructure resources and breaking the legacy “one application to one server” model. Datacenter Operating Cost Reduction: Virtualization offers a new way of managing and automating your IT infrastructure and can help IT administrators spend less time on repetitive tasks such as provisioning, configuration, monitoring and maintenance. VMware virtualization improves your organization’s operational efficiency --- increasing flexibility & responsiveness Downtime and Risk Reduction: Eliminate planned downtime and recover quickly from unplanned outages with the ability to securely backup and migrate entire virtual environments with no interruption in service. VMware virtualization increases your Application Availability & improves Business Continuity. Minimize Lost Revenue Due to Downtime 3 4

5 VMware Delivers Tangible Business Outcomes
Reduction in Datacenter Capital Expense Reduction in Datacenter Operating Expense Reduction in Risk $14,235 $30 MM $5,694 0.3 – 1.0 $4 MM This is an example of a VMware customer’s dramatic results from building this transparent cloud infrastructure is an economic breakthrough. Customers save up to 60% in CapEx on a per application basis. Similarly customers increase labor productivity / decrease datacenter operating cost by ~2-3x. CapEx. VMware has hundreds of documented customers case studies where companies have been able to decrease the physical infrastructure cost per application by more than 50%. OpEx Before VMware, IDC claims an average of about 30 servers per admin. After virtualization, they typically see the number increase 3x. In the TAM program, we considered collecting this statistic. A large money management firm in the US achieved 300 : 1 ratio  (Approximately 1500 VMs to 5 Admins). A leading banks in the US with about 2000 VMs had between 8 to 10 VI administrators (200:1). IDC has claimed that average server to admin ratios with VMware are 3x or 90 server per admin (John Humphreys, VForum preso / Virtualization 2.0). Risk reduction: A $2 bn insurance company calculates that before VMware they would have taken about 40 hrs to recover from a disaster resulting in about $30 MM business loss. After VMware they would need about 4.5 hrs to recover from disaster, reducing the business loss from $30 MM to about $4MM. Business Loss Due to Datacenter Outage** Infrastructure Cost per App Sys Admin per 100 Apps* * Source: IDC and VMware TAM program ** Source: VMware customer – a $2bn insurance company. Estimates based on 40 hrs needed to recover before virtualizing and 4.5 hrs needed for the same recovery after virtualization. 5 5 5 5 5

6 Total Savings Per Workload
VMware consolidates servers, storage and networking infrastructure to safely achieve higher utilization BEFORE AFTER SAVINGS Servers 1000 80 $5,816 Network Switches 84 10 $296 Real Estate (Sq ft) 2053 257 $431 Power (kWh) 407 52 $759 Cooling (kWh) 509 64 $949 Savings per Workload (Over 3 years) $8,251* Reducing Capital Cost 1 Reducing Operating Cost 2 This is an example of a customer that embarked on a large scale server consolidation project. They started with 1000 servers, and after consolidation, ended up with 80 virtualized servers. The hardware cost savings from doing that were close to $6000 per server removed from the datacenter. Once they removed so many servers from the datacenter, the environmental costs went down as well. For every application they started running in a VM, they saved close to $1700 in power and cooling and $400+ in real estate on 3 yr basis. And it is important to emphasize that these savings are ongoing, not one-off like the hardware savings. Overall, the company saved more than $8K in 3 yrs for every application that they started running in a VM. Actual customer savings per application; represents typical savings Includes estimated cost of VMware licenses, Support and Subscription 6

7 Ensuring Business Continuity
Reducing Operating Cost Minimize Lost Revenue 3 Reduce business risk without increasing costs or complexity Minimize lost revenue from and avoid costs of business downtime Drivers of productivity improvements: Built-in high availability Automated recovery Avoid extra costs and minimize potential lost revenue from business downtime, outages and failures. Any unplanned downtime adversely affects your bottom line and your corporate perception, business relationships, and future viability. Avoid lost business due to datacenter outage Save time by automating testing and quick/ reliable restore Reduce setup, deploy and support costs for DR server and site Reduce risks by proactively moving applications away from failing or underperforming servers Source: IDC and VMware TAM program 7 7 7 7

8 The next BIG thing in Virtualization.
VMware vSphere™ 4.0 The next BIG thing in Virtualization.

9 New vSphere 4 Editions: Overview
VMware vSphere ESSENTIALS PLUS Integrated availability solution for Small Businesses ($2995 All-in-One for 3 Servers) STANDARD ($795 / CPU) Simple Consolidation ADVANCED ($2245 / CPU) Consolidation Plus Availability ENTERPISE PLUS ($3495 / CPU) Consolidation, Availability, Manageability Basic management for: Simple consolidation Remote offices Test labs High availability for: Production infrastructure Mission critical applications Large scale management and integration for: Internal cloud Tier 1 applications ESSENTIALS Basic management of free ESXi ($995 All-in-One for 3 Servers) Scale limited, Low initial price, Small office- oriented features Scale unlimited, Value price, Low TCO Full featured

10 vSphere 4 Editions: Essentials Packaging
All inclusive packages: Licenses for 3 physical servers (up to 2 processors each) License for central management server Packages cannot be decoupled or combined; components cannot be used with other vSphere editions Data Recovery x 6 CPUS High Availability x 6 CPUS 6 CPUS x Update Manager Update Manager x 6 CPUS 6 CPUS x VC Agent VC Agent x 6 CPUS 6 CPUS x 4-way vSMP 4-way vSMP x 6 CPUS 6 CPUS x VMware ESXi OR VMware ESX VMware ESXi OR VMware ESX x 6 CPUS 1 x vCenter Server for Essentials (up to 3 servers) vCenter Server for Essentials (up to 3 servers) x 1 ESSENTIALS ($995) ESSENTIALS PLUS ($2,995) vCenter Server for Essentials

11 vSphere 4: Summary of Features
Host Profiles Host Profiles Large Scale Management New Distributed Switch Cisco Bundle Cisco Nexus 1KV Optimization Flexibility DRS / DPM DRS / DPM DRS / DPM Storage VMotion Storage VMotion Storage VMotion vShield Zones vShield Zones vShield Zones vShield Zones Data Recovery Data Recovery Data Recovery Data Recovery High Availability Data Protection Fault Tolerance Fault Tolerance Fault Tolerance Fault Tolerance Hot Add Hot Add Hot Add Hot Add VMotion™ VMotion™ VMotion™ VMotion™ Thin Provisioning Thin Provisioning Thin Provisioning Thin Provisioning Thin Provisioning High Availability High Availability High Availability High Availability High Availability Update Manager Update Manager Update Manager Update Manager Update Manager VCB / vStorage APIs VCB / vStorage APIs VCB / vStorage APIs VCB / vStorage APIs VCB / vStorage APIs Consolidation VC Agent VC Agent VC Agent VC Agent VC Agent 4-way vSMP 4-way vSMP 4-way vSMP 8-way vSMP 8-way vSMP VMware ESXi OR VMware ESX VMware ESXi OR VMware ESX VMware ESXi OR VMware ESX VMware ESXi OR VMware ESX VMware ESXi OR VMware ESX 6 Physical Cores / CPU 256 GB Physical Memory 12 Physical Cores / CPU 256 GB Physical Memory 6 Physical Cores / CPU 256 GB Physical Memory 12 Physical Cores / CPU No License Memory Limit 12 Physical Cores / CPU No License Memory Limit STANDARD ADVANCED ENTERPRISE ENTERPRISE PLUS ENTERPRISE PLUS + N1KV

12 Over 75% of VMware customers leverage VMotion
VMware VMotion Over 75% of VMware customers leverage VMotion Live migration of virtual machines Zero downtime

13 Resource Optimization with VMware DRS
Dynamic and intelligent allocation of hardware resources to ensure optimal alignment between business and IT What is it? Dynamic balancing of computing resources across resource pools Intelligent resource allocation based on pre-defined rules Customer Impact Align IT resources with business priorities Operational simplicity; dramatically increase system administrator productivity Add hardware dynamically to avoid over-provisioning to peak load Automate hardware maintenance Business Demand Resource Pool

14 Ensure High Availability with VMware HA
VMware HA enables cost-effective high availability for all applications What is it? Automatic restart of virtual machines in case of server failure Customer Impact Cost effective high availability for all applications No need for dedicated stand-by hardware None of the cost and complexity of clustering X Resource Pool

15 vStorage Thin Provisioning
Virtual machine disks consume only the amount of physical space in use Virtual machine sees full logical disk size at all times Full reporting and alerting on allocation and consumption Significantly improve storage utilization Eliminate need to over-provision virtual disks Reduce storage costs by up to 50% OS APP OS APP OS APP ESX Thick Thin Thin 20GB 40GB 100GB Virtual Disks 20GB 20GB 40GB 100GB vStorage Thin Provisioning optimizes storage costs through the most efficient use of storage in virtual environments. Storage requests more often than not are usually overestimated by users mostly to avoid having to go through the request/approval process. With vStorage Thin Provisioning, IT depts can now assure business users of storage space availability while deferring the actual costs of purchasing storage to when it is really needed. Full reporting and alerting on allocation and consumption ensure that virtual machines don’t really run out of storage, Storage VMotion and Volume Grow (next slide) ensure that virtual machines can either migrate to datastores with additional storage or volumes can be increased in size when consumption approaches allocation. Datastore 60GB 20GB 15

16 VMware vShield Zones Self-learning, self-configuring firewall Service
VMotion and network-configuration aware trust zones Dynamic firewall policy using application protocol awareness Dynamic security capacity using infrastructure vServices Security policies auto-adapt to network reconfiguration or upgrades OS APP OS APP OS APP OS APP OS APP OS APP OS APP OS APP OS APP OS APP OS APP OS APP VMware vSphere™ VMware vShield Zones, a new security service for VMware’s Cloud OS, vSphere, ensures strict compliance with security policies and industry regulations for user data as customers adopt cloud computing with virtual environments for increased efficiency and flexibility. Previously, compliance required diverting network traffic to external physical appliances resulting in disconnected ‘islands’ of infrastructure. With VMware vShield Zones, customers can now create logical zones in the virtual datacenter that span all of the shared physical resources, and each zone represents a distinct level of trust and confidentiality. This allows businesses to comply with corporate security policies and regulations on data privacy while still running applications efficiently on shared computing resource pools.  ( this comes to VMware from our blue lane acquisition) Traditional security products, such as firewall appliances, require that all network activity pass through a handful of fixed physical locations in order to be monitored.   Virtualized applications, in contrast can be migrated between physical hosts for higher resource efficiency and improved uptime. Therefore, companies virtualizing security sensitive applications faced the choice of either leveraging virtualization capabilities such as live migration for optimal load balancing and availability, or enforcing strict security compliance. To solve that dilemma, most customers ended up dividing their virtual environments into smaller, less efficient clusters for areas such as their Internet-facing demilitarized zones (DMZ’s) or consumer credit data processing systems subject to Payment Card Industry regulations. VMware vShield Zones enables customers to create security zones within enterprises or in multi-tenant cloud infrastructures, where security policies are enforced even as virtual machines dynamically migrate between hardware devices. Deployed as a virtual appliance and integrated into vCenter Server, vShield Zones makes it easy to centrally manage and enforce compliance with security policies across large pools of servers and virtual machines. Built-in auditing capabilities make compliance straightforward and verifiable.  Example : today you send network traffic to an external Network IDS/IPS box which becomes a chokepoint.  With this feature all that traffic can be handled internal to the virtual infrastructure.  Similarly, there is also the capability for packet/protocol monitoring to be on the alert for SQL insertion or other data oriented attacks.  By combining multiple layers of the security “onion” within the virtual infrastructure you can more easily pass security and compliance audits will eliminating much of the costs associated with these activities 16

17 VMware Fault Tolerance
Single identical VMs running in lockstep on separate hosts Zero downtime, zero data loss failover for all virtual machines in case of hardware failures Zero downtime, zero data loss No complex clustering or specialized hardware required Single common mechanism for all applications and OS-es OS APP OS APP OS APP VMware Fault Tolerance is a component of VMware vSphere™ that ensures continuous availability for virtual machines against hardware failures. VMware FT creates virtual machine “pairs” that run in lock step - essentially mirroring the execution state of a VM. To the external world they appear as one instance (one IP address, one application) – but they are fully redundant instances. In the event of an unexpected hardware failure that causes the active, primary VM to fail – a secondary, formerly passive VM immediately picks up where the primary left off, and continues to run, uninterrupted, and without any loss of network connections or transactions. This technology will also work across any application & any OS without modifications, without scripting, and provides a much more cost-effective way of running mission critical workloads than fault-tolerant hardware dedicated entirely to individual applications. At VMware, we say that “virtual is better than physical” very frequently, and our advanced development work on providing continuous availability for VMs – to enable VMs to keep executing, completely uninterrupted by unexpected hardware failures - is one of the great examples of why this is true. We have taken technology implemented with very complex custom hardware and delivered it for commodity x86 hardware. We believe this technology, and all of the other business continuity benefits of virtualization will drive more and more mission critical workloads into virtual machines because they can enable HIGHER levels of availability, at a fraction of the cost & complexity of physical solutions. DETAILS ( use only as needed) Limitations of FT initially: dependent on shared storage, Uniprocessor VMs only. Additional overhead also associated with this type of solution. Overall performance impact still TBD, but you can expect more CPU & memory resources will be required to run the 2nd VM, and applications may experience small amounts of added latency. In spite of initial limitations, longer term trends are in our favor: FT will take advantage of hardware assisted virtualization in CPUs, more and more CPU cores becoming available to offload overhead, and high-speed network improvements like 10gigE to reduce latencies… VMware vSphere™ X 17

18 Hot Add – Dynamically scale up Applications for Assured QoS
Scalable virtual machines Hot add of CPU Memory Hot add and remove Storage devices Network devices Hot Extend virtual disks Zero downtime scale up of virtual machines OS APP 255 GB 64 GB Think of the physical world today – where scaling an app means a complex task involving detailed sizing, procuring hardware, application downtime, then moving the application over to new hardware etc. Virtualization already made this process easier with hardware independent movement of apps – but with hot add, now applications can be provisioned in a “future proof” manner. As apps grow, as they get more and more intense over time and need more compute, memory or network/storage resources, admins can now scale them up dynamically – no disruption, no complex porting , on the fly. 8 CPUs 4 CPUs 18 18

19 Dynamic Power Management – Delivering Green IT
Changed script and slide Dynamic Power Management – Delivering Green IT DPM consolidates workloads onto fewer servers when the cluster needs fewer resources Places unneeded servers in standby mode Brings servers back online as workload needs increase ESX supports Intel Speed Step/AMD Power now for individual host power optimization Minimizes power consumption while guaranteeing service levels No disruption or downtime to virtual machines OS APP OS APP OS APP OS APP OS APP VMware vSphere™ DPM brings servers back online when load increases DPM powers off server when requirements are lower Now for the other vCompute features. DPM in VMware vSphere™ 4.0 will be supported in production – using a couple of new technologies IPMI and iLO. DPM with WoL will still be supported experimentally only. Right-size Capacity Use fewer servers when demand from virtual machines is low Use more servers when demand high Minimize Power Consumption Power off inactive hosts Bring capacity back online as workload needs increase Power-on via IPMI, iLO Integrated with DRS Works in concert with load balancing Respects QoS policies No disruption or downtime to VMs Most servers consume 50% of their peak power requirement even when idle. Distributed Power Management helps you really manage your power bill without compromising on resource availability to virtual machines Put host in stand-by mode if: total demand + reserve <= total capacity minus host capacity

20 Additional 20% Reduction in Power Costs with DPM…
DPM Savings calculated for a datacenter with 100 physical servers $80,300 Before DPM After DPM $63,093 16,800 13,200 In addition to the reduced power & cooling due to datacenter consolidation, DPM provides addiitonal cost savings on an ongoing basis In this example of a 100 server datacenter, where about 50 servers can be powered off for 8 hrs/ day on weekdays and 16 hrs /day on weekends, DPM provides a 20% reduction in power and cooling costs. Capacity is always available on standby should workload requirements increase, however the resulting power cost is not incurred. This is a very important benefit for datacenters overburdened by power and cooling costs – consolidation provides significant benefit to start with, DPM adds to the benefit by reducing administrative overhead required to manage power well. Hours per Week Dollars per Year Assumptions: 50 out of 100 servers can be powered down for 8 hrs/day on weekdays and 16 hrs/day on weekends. Total power consumption per server ( operating power + cooling power) = watts/hr Cost of energy = $ per kWH (source: Energy Information Administration) 20

21 vCenter Server: Host Profiles
Cluster Simplified setup and change management for ESX hosts Easy detection of non-compliance with standard configurations Automated remediation Reference Host vCenter host profiles simplify and standardize ESX host configuration. This feature in vCenter Server 4.0 allows the creation of a “golden profile” from an existing host and using this as a template to configure other hosts Host profiles can be associated with other hosts/clusters and compliance to these profiles can be monitored and enforced automatically This is a powerful capability – especially when used in conjunction with the vNetwork Distributed Switch, reducing considerably the time spent in making sure of ESX host configurations In large scale environments, when ESX hosts are being added every day or every hour, standardizing the storage, network and security configurations of these hosts becomes really important. Managing change can also be complex especially when the same change needs to be applied to many hosts (example – array goes through firmware upgrade, and multipathing settings need to be changed across all hosts in a cluster) The Host Profiles feature allows you to export configuration settings from a gold reference host and save them as a portable set of policies, called a host profile. You can then use this profile to quickly configure other hosts in the datacenter. Configuring hosts using this method drastically reduces the setup time of new hosts: 10’s of steps reduced to a single click. Host profiles also eliminate the need for specialized scripts to configure hosts. Additionally, vCenter uses the profile as a configuration baseline, so you can monitor for changes to the configuration, detect discrepancies and fix them. Host profiles eliminate per-host, manual, or UI-based host configuration and efficiently maintain configuration consistency and correctness across the entire datacenter. 21

22 vNetwork Distributed Switch (vDS)
Aggregated datacenter level virtual networking Simplified setup and change Easy troubleshooting, monitoring and debugging Enables transparent third party management of virtual environments OS APP vSwitch vSwitch vSwitch VMware vSphere™ Cisco Nexus 1000V vNetwork Distributed Switch vNetwork is a collection of networking technologies for optimally integrating networking and I/O functionality into VMware Infrastructure. vNetwork Distributed Switch enables the network to be treated as an aggregated resource… much like what we do with compute and storage already today vDS moves away from single host virtual switch management, and moves management up to the datacenter level. With vDS, no longer will you be configuring virtual switches on every host. Instead, with vDS, you’ll be managing a single global entity, with a single namespace and globally assured configuration, and you’ll be attaching VM’s only to that cluster or datacenter-wide entity. VDS is a new type of virtual switch which spans the entire Virtual Infrastructure…analogous in many ways to a “stacked switch”. Today, when virtual machines migrate from one host to another, Network statistics don’t follow the VM after it migrates Value-added services like inline filtering, failover teaming, etc. may not follow the VM By creating vDS, a single cluster-wide global virtual switch, we lay the foundation for a new generation of properly mobile, networking services. vDS lays a virtual networking foundation for both VMware and partners to build richer, mobility-friendly network services in which policies, rules, value-adds, metrics and statistics become mobile with the VM. 22 22

23 VMware vSphere™: Most Comprehensive OS Support
Windows NT 4.0 SLES8 Windows 2000 Ubuntu 7.04 Windows Server 2003 Solaris 10 for x86 NetWare 6.5 Windows Server 2008 NetWare 6.0 NetWare 6.1 Windows Vista Debian Windows XP CentOS RHEL5 FreeBSD RHEL4 Asianux RHEL3 SCO OpenServer RHEL2.1 SCO Unixware SLES10 SLES9 [begin] On the guest operating system support side, VMware vSphere supports far more guest operating systems than any other bare-metal virtualization platform. VMware ESX’s superior performance with unmodified, or fully virtualized, guests is made possible by our exclusive binary translation technology. This means that ESX can run off-the-shelf operating systems at near-native performance. Other hypervisors suffer serious performance degradation with unmodified guests and require non-standard guest modifications like paravirtualization (Xen) or “Enlightenments” (Hyper-V) in order to deliver acceptable performance. Visit to see a comparison table of VMware ESX’s guest operating system support versus Microsoft Hyper-V and Citrix XenServer 4. You’ll see that VMware ESX supports nearly three times more operating systems than Hyper-V and over 65% more than Citrix XenServer. Full list below Asianux3 CentOS 5 CentOS 4.5 and newer Debian 5 Debian Technically this starts with r3, but that might be too much detail. FreeBSD 7.0 and newer or FreeBSD 7 FreeBSD 6.3 and newer MS DOS 6.22 Netware Technically starting at SP6 Netware Technically starting at SP5 Netware Technically starting at SP7 Open Enterprise Server 2 OS/2 4.0 and 4.5.2 RHEL5 RHEL4 RHEL3 RHEL Technically starting at U7 SCO Openserver Technically this is and only SCO Unixware Technically this is and only Solaris 10 for x86 SUSE Linux Enterprise Server/Desktop 11 SUSE Linux Enterprise Server/Desktop 10 SUSE Linux Enterprise Server 9 SUSE Linux Enterprise Server Starting at SP3 Windows Server 2008 R2 (experimental) ... Not sure we need to list this. Windows7 (experimental) ... Not sure you need to list this. Windows PE 2.0 and 2.1 Windows Server 2008 Windows Vista Windows Server 2003 R Not sure we need to list this in addition to below Windows Server Many variants here. Probably not worth listing. Windows XP ... Technically this is Professional Edition only and not Home Edition, also starts with SP1 Windows XPe ... Not sure we need to list this, also technically starts with SP2 Windows 2000 ... Technically this is only Pro, Server and Advanced Server; but not Data Center Windows NT 4.0 ... Technically this starts with SP6a … Also is Workstation and Server only and not Terminal Server and Enterprise Edition … also limited to UP Windows 98 Windows 95 Windows 3.1 Ubuntu 7.04 and newer Existing from slide was: Windows Server 2003 Windows Server 2008 (experimental) RHEL2.1 SLES10 SLES9 SLES8 Ubuntu 7.04 NetWare 6.5 NetWare 6.0 NetWare 6.1 vSphere = 4x Guest OS-es vSphere = most guest OS-es

24 What is a Virtual Desktop?

25 VMware View 4 Highlights
Industry leading desktop virtualization solution Market: Over 1 million seats sold, customers Strategic Seat at the table: Choice of >60% of CIOs Technology: Platform, Management and Now User Experience VMware View 4 is the leading desktop virtualization solution with the most virtual desktop seats sold, as one of the top 5 CIO initiatives for 2009 per the Goldman Sach’s CIO survey and is built on the award winning VMware vSphere server virtualization platform that has the most customers in production running mission critical apps. What is the activity around the launch of View 4? 11/9 – Marketing launch will include all press and analyst activity, updates to the website and focus at local in field events. 11/16 – Software bits will GA and SKUs will be available to order through distribution View 3 and View 4 can be run simultaneously. You merely point the users to the appropriate connection you want them to use. This can be helpful while the customer is upgrading environments. View Manager 4 is backwards compatible to VI 3.5

26 VMware View 4 Packaging VMware View is licensed by Concurrent Connection What is a Concurrent Connection? Number of users powered on at the same time Concurrent Connection licensing to all View packages Two Product Editions in View 4 Premier Edition Enterprise Edition Here is a quick overview of the View packaging. View follows a similar licensing model to other desktop applications by pricing by user / concurrent connection. This is a different model than most VMware customers are used to from server licensing. What is a concurrent connection? The numbers of users powered on at any given time. This is important because you can have more VMs provisioned than you are licensed for because you are paying for the number of VMs that are connected at any given time. This pricing model applies to ALL of the View 4 packages. Later in this presentation we will cover how to estimate the number of concurrent connections you will need for your environment. Per connection or per user pricing is consistent with all other desktop industry software applications. View 4 will continue to be offered in two editions, Premier and Enterprise. PCoIP is a feature included in View Manager and will be available in both Premier and Enterprise. All new features and enhancements as part of View 4 will be included in both editions and are a free upgrade to View 3 customers with a current SnS contract. ALL View SKUs have a 30% flat discount across all partners in all geos. Previous addition 10% for Premier SKUs has been removed.

27 VMware View 4 Pricing and Packaging
View Enterprise View Enterprise add-on View Premier View Premier Add-on View Premier Upgrade vSphere 4(desktop) vCenter 4 (desktop) View Manager 4 View Composer Offline Desktop* ThinApp 4 Pricing (concurrent connection) $150 $50 $250 $100 No changes to the pricing or overall packaging. vSphere and vCenter for desktop will be EULA restricted to running and managing desktop workloads. The only exceptions are View Manager, vCenter Server, Another Connection Broker and/or any management and performance monitoring tools used solely for ESX-hosted Desktop VMs *Experimental in View 4.0

28 VMware View 4 Protocol = PCoIP
Purpose built for desktop delivery Designed for the LAN or WAN Uses end-to-end software implementation Superior desktop experience from task worker to power user Flexibility to address widest variety of use cases PCoIP is a new high performance display protocol delivered in View 4 that is purpose built to deliver a superior end user experience from the task worker to the designer, and for the LAN or WAN. Designed for the LAN or WAN The PCoIP protocol is designed to deliver the best user experience to end-users accessing their virtual desktop from the LAN or across the WAN LAN users will get an excellent user experience that is comparable to a traditional desktop WAN users will get a productive desktop experience depending link quality (bandwidth and latency) End to end software implementation The View 4 PCoIP solution is a software solution that does not require any special hardware to run This supports a software client (View Client) connecting through View Manager to a virtual desktop hosted in the datacenter

29 VMware View Composer View + User Data Disks
View Composer combines two virtual disks Highly Managed OS Disk Reduce provisioning time enabling creation on-the-fly Roll out updates and patches by creating a new snapshot User Data Disk Persistent disk to store user data and settings OS and user disks can be on different storage Storage 1 Storage 2 29

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