Presentation on theme: "Presented by: Jennifer Goldson, AICP JM Goldson community preservation + planning Sept 20, 2013 C.40B Training Lowell, MA THE CASE FOR PLANNING AHEAD."— Presentation transcript:
Presented by: Jennifer Goldson, AICP JM Goldson community preservation + planning Sept 20, 2013 C.40B Training Lowell, MA THE CASE FOR PLANNING AHEAD
Be pro-active about housing instead of just reactionary Plan ahead to gain control of community development State recognizes these efforts and gives credit = more local control over development Prior municipal action Certification WHY PLAN AHEAD?
What a community does prior to an application must be considered by the subsidizing agency in determining a project’s eligibility. Comp Permit Regulations (760 CMR 56.04(4)(b)) defines “prior municipal action” For example: Inclusionary zoning Multi-family zoning districts C.40R Smart Growth Zoning Overlay Districts Also: local funds for development project, disposition of municipal land, creating a housing trust, fund local homebuyer program PRIOR MUNICIPAL ACTION
Certification allows denials of 40B applications to be upheld (for 1-2 years) First, must have an approved Housing Production Plan (HPP) that includes: Housing Needs Study Goals Strategies Regulatory ID specific development sites Characteristics of preferred development Second, approve # of new affordable housing units Approved HPP readies community to obtain “certification” CERTIFICATION
Public Process COMMUNITY ENGAGEMENT TO DETERMINE LOCAL HOUSING STRATEGIES
Facilitated public workshop Online survey (or paper survey) Focus groups One-on-one Interviews Traditional public hearing Presenting at regular board/committee meeting Other? KEY ENGAGEMENT METHODS Which methods have you had experience with in a planning process? How successful were they at engagement?
Traditional Public Meeting Community Workshop BEST PRACTICES FOR PUBLIC ENGAGEMENT
① Visibility: local coverage, announcements, direct invitations to stakeholders ② Convenient time & location ③ Extra amenities – go above expectations: Child care, food, raffle ④ Appearance of exclusivity & RSVP advanced commitment ⑤ Clearly explain meaningful & direct impact The power of certification Help determine policy for future development What if you had to get a babysitter, leave work early, skip dinner, or, worse, skip NCIS to attend a public meeting? Would you still come out? JM GOLDSON’S TIPS TO GET PEOPLE OUT
Educate through questions in an interactive style Don’t bog them down in the details Of course, we all know about using jargon TIP 1: PRESENT THE DATA, BUT MAKE IT INTERESTING About 30% of people in this room may be considered low-income; This reflects the proportion of low income households in your town.
TIP 2: LET PEOPLE AIR FEELINGS UPFRONT Pretty reasonable point of view, I’d say…
APPROACH FOR SETTING GOALS & PRIORITIES WITH CITIZENS
Don’t begin with a blank sheet, give citizens some ideas first to react to Build on past plans, policies, & actions Confirm, challenge, or build Use small discussion groups with mix of multiple choice and open-ended questions to discuss Foster discussion by leaning toward an informal feeling – put citizens at ease TIP 3: YES, BUT GIVE THEM SOMETHING TO WORK WITH
Evaluate priorities identified through community process to: Determine feasibility of strategies & sites Helpful to have a development consultant on team Ensure priorities address housing needs – circle back to the data analysis and tie priorities directly to needs Should have a municipal entity responsible for the plan to do this reality check (housing partnership, planning board, ad hoc task force) TIP 4: DON’T SKIP THE REALITY CHECK
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