Presentation on theme: "Horticulture 2014 HORTICULTURE AND STARTING MATERIALS policy letter horticulture André Nieuwenhuijse Senior officer horticulture."— Presentation transcript:
Horticulture 2014 HORTICULTURE AND STARTING MATERIALS policy letter horticulture André Nieuwenhuijse Senior officer horticulture
Horticulture 2014 Ministry of Economic Affairs 2 Dutch Horticulture and Starting Materials Global player Generating a wide range of products, including seeds, seed potatoes, fruit and vegetables, flowers, plants, flower bulbs and nursery products. Responsible for some 40% of total turnover in agriculture every year = 7,9 billion Euros in 2012. And an export of almost 20 billion Euros in 2012 (contribution to the surplus of Dutch trade balance = 20%). Contributes to sustainable solutions - food security and safety, water, energy, health and well being and a green environment.
Horticulture 2014 Ministry of Economic Affairs 3 The Golden Triangle The interaction of production, trade, plant breeding, supply, research, the government, banks in Public Private Partnerships The Golden Triangle Research institutes Industry Government
Horticulture 2014 Ministry of Economic Affairs 4 ENTERPRISE POLICY Ambition – The Netherlands should be the location: Where enterprises can grow and innovate Where knowledge flows Where sustainable solutions are being developed How? By generic policies – fiscal policy, less regulation, education And by the focus on our strengths: 10 top sectors More scope for businesses
Horticulture 2014 ENTERPRISE POLICY High tech Life Sciences Agri&Food Logistics Chemicals Creative Industry Water Horticulture Energy Science & Education Government Companies
Horticulture 2014 Ministry of Economic Affairs 6 Policy Letter Horticulture 3 Ways to realise the perspective of Dutch Horticulture: 1.Further internationalisation and cooperating value chains 2.Greater sustainability in production chains 3.A spatial restructuring of greenhouse horticulture
Horticulture 2014 Ministry of Economic Affairs 7 Further internationalisation and cooperating value chains International competition Developing new business models with distinctive products
Horticulture 2014 Ministry of Economic Affairs 8 Further internationalisation and cooperating value chains Actions: Chain innovation program Proposals to adjust the single Common Market Organization (sCMO) fruit and vegetables. Producer and branch organizations under the new CAP
Horticulture 2014 Ministry of Economic Affairs 9 Greater sustainability production chains More sustainability and innovation: Reducing environmental burden of nutrients and plant protection products on surface waters. Actions: Market introduction innovations guarantee scheme. Knowledge vouchers.
Horticulture 2014 Ministry of Economic Affairs 10 Greater sustainability production chains Energy transition in a new phase: Greenhouse horticulture: energy-saving champion Making use of the geothermal potential in the greenhouse sector Enhancing energy conservation in the region through partnerships with businesses in and outside the sector.
Horticulture 2014 Ministry of Economic Affairs 11 ENERGY SAVING – INTEGRAL APPROACH One integral approach with 7 strategies and goals for 2020 ENERGY SAVING SOLAR ENERGY GEOTHERMAL ENERGY BIO FUELSLIGHTCULTIVATION STRATEGY BETTER ELECTRICITY BETTER CO ₂ SUSTAINABLE ENERGY SOURCES EFFICIENT USE OF FOSSIL ENERGY CO2
Horticulture 2014 Ministry of Economic Affairs 12 Concluding remarks Perspective of Dutch Horticulture Further internationalization Cooperating value chains Sustainability in the whole chain Market renewal and new business models Especially working together.... Thank you for your attention...