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Phoenix SATELLITE TELEVISION Jan – Sep 2005 Nov 2005.

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Presentation on theme: "Phoenix SATELLITE TELEVISION Jan – Sep 2005 Nov 2005."— Presentation transcript:

1 Phoenix SATELLITE TELEVISION Jan – Sep 2005 Nov 2005

2 Phoenix I SATELLITE TELEVISION 2 1.This Report Covers the Three Quarters Ending September for Calendar Year The Group Registers a Profit of HK$134 Million For the Period. Third Quarter Results Phoenix I SATELLITE TELEVISION

3 3 3.Phoenix InfoNews Channel Revenue For the Period Representing 15% of Groups Total Revenue as Compared With 16% of Same Period in Previous Year. Third Quarter Results (Contd) Phoenix I SATELLITE TELEVISION

4 4 China TV Universe Total Population:1.29 billion TV Population:360 million homes 1.26 billion people TV Penetration:96%

5 Phoenix I SATELLITE TELEVISION 5 Phoenix Chinese Channel Penetration:14.25% Homes:52.35 million People:180 million

6 Phoenix I SATELLITE TELEVISION 6 Phoenix InfoNews Channel Penetration:8.4% Homes:31 million People:100 million

7 Phoenix I SATELLITE TELEVISION 7 The Phoenix Influence –Popular Among the Higher-Income and Education Bracket –First Choice of Foreign Satellite TV Channels –Opinion Leader and Social Spokesman

8 Phoenix I SATELLITE TELEVISION 8 Audience Satisfaction Index Chart Channels Yr 05 – 1HYr 04 – 2HYr 04 – 1HYr 03 – 2H Phoenix Chinese1112 CCTV – CCTV – CCTV – Phoenix InfoNews5544 CCTV – Hunan Satellite TV78109 CCTV – News8987 Phoenix Movies9433 CCTV – Source: CTR Research Report

9 Phoenix I SATELLITE TELEVISION 9 CCTV Revenues Vs Phoenix 1. Source: CCTVs website (CCTV.com) 2. Based on actual figures figures not available yet

10 Phoenix I SATELLITE TELEVISION 10 Chinas Top 10 Channels (in Advertising Sales) Source: CTR Research Report (based on rate card calculations)

11 Financial Highlights Jan – Sep 2005

12 Phoenix I SATELLITE TELEVISION 12 Phoenix Group Revenues Phoenix I SATELLITE TELEVISION

13 13 Revenues Breakdown 9 months ended 30 Sep months ended 30 Sep 2005 Revenues: HK$836.0 mnRevenues: HK$883.3 mn Phoenix I SATELLITE TELEVISION

14 14 Top 10 Advertising Categories st Half Source: CTR Research Report (based on rate card calculations)

15 Phoenix I SATELLITE TELEVISION 15 Phoenix I SATELLITE TELEVISION Phoenix Channels Revenues Chinese Channel vs InfoNews Channel

16 Phoenix I SATELLITE TELEVISION 16 Group Total Operating Costs Trend Phoenix I SATELLITE TELEVISION

17 17 Operating Costs Analysis (excl. commission ) 9 months ended 30 Sep months ended 30 Sep 2005 Phoenix I SATELLITE TELEVISION

18 18 Group Net Profit / Loss Phoenix I SATELLITE TELEVISION

19 19 Going Forward 1.Develop New Business Models for Internet-Based Operations 2.Develop and Acquire Content for New Media Businesses 3.Identify New Strategic Partners 4.Migration to Hong Kong Stock Exchange Main Board

20 Questions and Answers For further information or a copy of this presentation, please refer to


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