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Proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Hello Facebook Developers :)

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1 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Hello Facebook Developers :)

2 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Overview The premier provider of communication and community tools. Over 500MM+ users. Over 200,000+ communities. Growing at rate of 15,000 per month. Leader in social networking and dating markets. Offers both licensed or advertising supported models.

3 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Apps Coming August 2008

4 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Social Tools Can be fully integrated through rich API’s and instantly deployed as both walled garden or ubiquitous Applications. Rapidly deploy a scalable, feature-rich, multi-lingual, a/v communication across any open Platform. All applications are hosted leveraging Macromedia’s robust Flash Communication Server technology. Applications can licensed or advertising supported.

5 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane We Know Social Networking!

6 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Facebook “Chat!”

7 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Bebo “Chat”

8 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Example: Human Pets Webchat 2

9 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Add Value to Your Application Increase engagement Webchat 2 Webmessenger 2 Web Presence Webrecorder Increase Retention Desktop Buddy List Minichat Distribute Your Community Minichat Get Chat Now Enhance monetization Userplane Advertising

10 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Social Ad Network Userplane offers revenue share for integrated clients through advertising placements within distributed apps, creating the 27 th ranked online ad network. * comScore 250MM Ads delivered daily in Social Applications Delivering Ads through approximately 6 of top 20 Facebook applications. CPM Based inventory. No barrier to entry, no minimum inventory level or floor. Domestic and International Traffic

11 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Targeted across a large amount of social media The Userplane network reaches over 47% of all Internet users *comScore Targeting Solutions Contextual Demographic (ASL) Geographic Day-Part Custom Rosters

12 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Developer Support Userplane Developer Wiki – – Sample ASP.NET, ColdFusion, PHP, or Perl. Facebook Documentation – Sample PHP code and steps to integration OpenSocial Documentation Coming Soon – OpenSocial API v. 0.7

13 proprietary and confidential copyright © 2007 Userplanewww.userplane.com Userplane Questions? Userplane Developer Wiki Kyle Ellis Business Development Manager


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