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THE EUROPEAN CRUISE INDUSTRY 2009 ECONOMIC ASSESSMENT David Dingle Chief Executive Officer, Carnival UK.

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Presentation on theme: "THE EUROPEAN CRUISE INDUSTRY 2009 ECONOMIC ASSESSMENT David Dingle Chief Executive Officer, Carnival UK."— Presentation transcript:

1 THE EUROPEAN CRUISE INDUSTRY 2009 ECONOMIC ASSESSMENT David Dingle Chief Executive Officer, Carnival UK

2 THE EUROPEAN CRUISE MARKET - ANOTHER YEAR OF GROWTH WITH 4.9 M PASSENGERS IN 2009 Growth 2008 To % 9% 12% 17.5m Global Passengers 28.6m cruise pax calls in Europe 203,600 cruise beds in Europe 4.9m European Passengers Source: G.P. Wild (International) Limited and Business Research and Economic Advisors

3 THE CRUISE INDUSTRYS DIRECT ECONOMIC IMPACT STILL GROWING, EXCEPT SHIPBUILDING Source: G.P. Wild (International) Limited and Business Research and Economic Advisors bns

4 AN ONGOING ALL-ROUND SUCCESS STORY 86% increase in cruise line purchases since ,000 European employees, of which... 51,000 European seafarers, a 55% increase since m passengers spent 0.5bn in embarkation ports 23.8 m passenger visits to wayports, spending 1.5bn

5 A HIATUS IN EUROPEAN CRUISE SHIP BUILDING? Shipbuilding and repair is 33% of European cruise industry direct expenditure Shipbuilding and repair economic impact fell 11% in 2009 American cruise lines in particular have slowed orders European market has stronger growth potential New shipbuilding orders require – Maximum encouragement of European markets – Maximum support for European ship yards

6 ITALY REMAINS LARGEST EUROPEAN CRUISE ECONOMY Direct Economic Impact of the European Cruise Industry 2009 Source: G.P. Wild (International) Limited and Business Research and Economic Advisors bns

7 TOTAL OUTPUT IMPACT OF EUROPEAN CRUISE INDUSTRY HAS GROWN 79% SINCE 2005 Total Output Impacts of the European Cruise Industry Source: G.P. Wild (International) Limited and Business Research and Economic Advisors bns

8 A REMARKABLE STORY IN A CHALLENGING YEAR The growing preference for cruising as a vacation, especially amongst Europeans, continues to deliver economic growth, even in the most challenging consumer environment.


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