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Television. A media that has changed societies It has changed private and public life Change in identity Power of pictures Synergy pictures + text Convincing.

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Presentation on theme: "Television. A media that has changed societies It has changed private and public life Change in identity Power of pictures Synergy pictures + text Convincing."— Presentation transcript:

1 Television

2 A media that has changed societies It has changed private and public life Change in identity Power of pictures Synergy pictures + text Convincing “tool”: the TV said

3 Importance of the Ws Optic information with three Ws: Who? What? Where?

4 NiF – News in Film Time is different from correspondent and reportage report Previously NiF standard duration 0,30” and report 1’30”. After private broadcasters came: NiF between 0’15” and 0’30”.

5 NiF some suggestions 1.Which is the most important info? Follow Ws. 2.Which Storyboard do you want? Which are the pictures expressing better what you want? Which is the “more powerful” picture? 3.Which sequence do you want? Put the storyboards left on Din-A4 one below the other. 4.How many lines are at your disposal? Consider lines of 60 spaces for a minute. 5.Write the text or headwords (Stichworte) on the right, near each picture.


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