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Published byCade Leeper
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RePri v Ben Livshits RISE Microsoft Research
users want a highly personaliz ed web experience
Personalization in the News 3
service providers want to target users better
users are concerned about their privacy and tracking
Privacy in the News 9
Privacy in the News 11
Privacy in the News 12
Privacy in the News 13
RePri v Relevant news Ad targeting Personalization better mobile browsing Privacy Miners
RePriv infers user interest profile as the user is browsing ODP categories are used to represent user interests
RePriv proposes a protocol for sharing information with sites to be used for personaliza tion
RePriv supports in browser extensions or miners to allow more personalization
RePriv Ben Livshits RISE Microsoft Research
PAS uses a Targeting Cookie and Profile to learn user behavior from multiple levels deep in your site PAS adds competitive advantage to our consumer Web.
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