1. What to do when disaster hits: when safety products fail Melissa Kirby Safety in Action 20 March 2013

4. Key components of a product disaster plan 1.Incident response team roster: Leadership, Operations; Communications; Legal; Eye witnesses. 2.Communications process: internal & external stakeholders. 3.Standard communication templates; 4.A clear process; 5.Your insurance policies.

7. The stakeholders Priority StakeholderInterestsMessage 1Consumer AffairsConsumer safetyHeads up: the matter is under investigation. 2Gas safety regulator Appliance safetyHeads up: the matter is under investigation. 3Pool ownerSafety of immediate family, $ Reassure: this is being investigated. 4Boiler makerReputation, $Is the valve the problem? 5Technical investigation staff Technical cause of problem Be thorough; produce credible & dependable results. 6(Potential) Other end users Reputation, $Recalling to err on the side of caution. Supply replacements. 7Distributor of the valve Legal & contractual obligations, logistics. Reported issue. Need your help. 8MediaCan this story sell papers? We have been in close contact with the owner, investigating. Authorities alerted. Will keep you informed.

10. When disaster hits… 1.Have a plan 2.Manage your stakeholders 3.Watch the dollars