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BUSINESS ENGLISH STARTUP TRAINING What is a Leader?

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Presentation on theme: "BUSINESS ENGLISH STARTUP TRAINING What is a Leader?"— Presentation transcript:

1 BUSINESS ENGLISH STARTUP TRAINING What is a Leader?

2

3 “Management is doing things right; leadership is doing the right things.” Peter Drucker,

4 LeadershipManagement InnovationAdministration OriginalTried and true DevelopMaintain Ideas Systems and structures TrustControl Long-range visionShort-range view Challenges the status quo Accepts the status quo The following are some qualities, taken from Warren Bennis’On Becoming A Leader, that distinguish the idea of leadership from that of management:

5 Leader = Entrepreneur Innovation Original Develop Ideas Trust Long-range vision Challenges the status quo

6 A REPORT BY THE PARTNERSHIP FOR A NEW AMERICAN ECONOMY; STUDYING THE CONTRIBUTIONS OF IMMIGRANTS TO THE TOP 500 COMPANIES IN THE UNITED STATES, FOUND SOME SURPRISING RESULTS… Are Immigrant Entrepreneurs important?

7 Every year, Fortune Magazine ranks the top American companies by revenue. The companies that populate the list — names like Kraft, Ford, General Electric, Procter &Gamble, AT&T, Mattel, Google, McDonald’s, Heinz, Home Depot, Hertz, Estée Lauder, UPS, Boeing, and Disney — are synonymous with America’s leading role in the global marketplace. But the great American companies listed above are also “New American” companies —companies founded by immigrants or their children — a characteristic they share with more than 200 others on the 2010 Fortune 500 list.

8 Fortune 500 companies founded by immigrants or children of immigrants employ more than 10 million people worldwide. The revenue generated by Fortune 500 companies founded by immigrants or children of immigrants is greater than the GDP of every country in the world outside the U.S., except China and Japan.

9 o What about Canada? o What about New Brunswick?

10 o What about Canada? o What about New Brunswick? Do we understand the importance of nurturing these future leaders through Their initial struggle to adapt to their new home and business environment?

11 HOW TO HELP THESE FUTURE LEADERS TO THRIVE IN NEW BRUNSWICK The Challenge

12 Before a house can be finished, it must have a proper framework Plumbing, wiring and structure must be done according to the Canadian code. All of that work and expense is covered over by the finishing, but it is essential. Without the framing in place, there would be no place to hang the hang the roof, doors, windows, walls, and fixtures. It would be impossible to finish the house.

13 Newcomers arrive with their previous framework intact. Their assumptions, experience, and knowledge has served them well in their previous business, in their country. In many cases, parts of that framework are not “up to code” for Canada, in the sense that they do not fit with the Canadian business environment. Each culture has a different framework, with problems in different areas.

14 Basic assumptions Business etiquette Attitude towards banks Attitude towards borrowing Attitude towards government officials Attitude towards permits and problems Personal independence Trust Collaboration Competition Employees

15 LANGUAGE Challenge #2

16 Some newcomers arrive with a good understanding of English, and can benefit immediately from business classes Some have been taking English lessons for several years, and have developed the skills to listen and understand business classes BUT The majority of our clients are evaluated at a level 5 or lower when they first arrive.

17 Canadian Benchmark Level 4 The listener can: Understand, with considerable effort, simple formal and informal communication on topics of personal relevance. When the communication is:  Spoken clearly at a slow to normal rate  Sometimes supported by visual or contextual clues  Face-to-face or via digital media (usually one-on-one or in small groups)  Related to topics of personal relevance  Relatively short  In non-demanding contexts Listening characteristics of a level 4 Student

18 Demonstrating these strengths and limitations:  Understands an expanded range of factual details and some implied meanings  Recognizes meaning based on simple sentences and structures and shows an initial understanding of some complex sentences and structures  Sometimes relies on contextual clues for comprehension  Begins to recognize some common registers and idioms  May need some assistance (such as repetition, paraphrasing, speech modification or explanation) Listening characteristics of a level 4 Student

19 The low level students are under the same pressure to start a business within two years as are the high level students

20 Because their language skills are low, they are forced to jump into starting a business without the proper business “Framework” The low level students are under the same pressure to start a business within two years as are the high level students

21 Because their language skills are low, they are forced to jump into starting a business without the proper business “Framework” They do not have the years required to raise their English from a low level to an intermediate level. The are under the gun to start their business as quickly as possible. The low level students are under the same pressure to start a business within two years as are the high level students

22 Because their language skills are low, they are forced to jump into starting a business without the proper business “Framework” They do not have the years required to raise their English from a low level to an intermediate level. The are under the gun to start their business as quickly as possible. When newcomers take an advanced business course taught by native English speakers without the necessary language and context to absorb it, they miss large portions of essential information. The low level students are under the same pressure to start a business within two years as are the high level students

23 Because their language skills are low, they are forced to jump into starting a business without the proper business “Framework” They do not have the years required to raise their English from a low level to an intermediate level. The are under the gun to start their business as quickly as possible. When newcomers take an advanced business course taught by native English speakers without the necessary language and context to absorb it, they miss large portions of essential information. Is there a solution? The low level students are under the same pressure to start a business within two years as are the high level students

24 IT’S WHAT WE DO… How do Multicultural Organizations Help?

25 We have years of experience, helping individuals from many different cultures. We are experts at providing culturally adapted information We specialize at finding the cultural “holes” in our clients knowledge, and filling them in, so that our clients can quickly fit in to Canadian society.

26 WE provide practical “Bridging” services, which quickly help our clients Multi level language courses to help them progress Language based Workplace readiness programs like CENA and NBELT Settlement services

27 Moncton, Fredericton and Saint John now have Business English courses for newcomers, to help them quickly “Bridge the gap” Adapted to Students language level Improve communication in a business context

28 BUSINESS ENGLISH STARTUP TRAINING OVERVIEW BEST COURSE

29 A whole new language… Effective Business Language Business Idioms Business expressions Accent Reduction Grammar Vocabulary Taking Responsibility Speaking practice Listening comprehension Clarity in Communication

30 Overcoming Barriers to progress 20 weeks 2 nights per week Typically 36 lessons 22 Lessons –specifically English with a business focus (60%) 14 Lessons, specifically Business, with focus on vocabulary and key concepts that they may be missing. Website, Forum, and homework lessons.

31 Overcoming Barriers to progress Provide Business Based English instruction while helping students understand the basic framework of starting a business in Canada

32 BEST and BIMP The BEST course as a prelude to the BIMP program… Provides a basic understanding of Canadian Entrepreneurship dispelling misinformation, giving Business Mentors a Canadian foundation to build on Gives students a better business vocabulary and understanding the context in which the terminology is used. Shortens the time frame for Provincial Nominees, so that they can benefit from the BIMP program in a few months, rather than years

33 In Conclusion…

34 Any Questions?


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