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Source: BBM Infosys, Fr. Qc. and total Qc., Mo-Su 2a-2a, WS2012: Jan. 2 – April 22, 2012 (corresponding weeks for WS 2011). Astral TVPlus: it’s… … close.

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Presentation on theme: "Source: BBM Infosys, Fr. Qc. and total Qc., Mo-Su 2a-2a, WS2012: Jan. 2 – April 22, 2012 (corresponding weeks for WS 2011). Astral TVPlus: it’s… … close."— Presentation transcript:

1 Source: BBM Infosys, Fr. Qc. and total Qc., Mo-Su 2a-2a, WS2012: Jan. 2 – April 22, 2012 (corresponding weeks for WS 2011). Astral TVPlus: it’s… … close to 6 million of Quebecers reached each week! … a total of 44 million viewing hours per week! … a market share growth of 14% compared to Winter-Spring 2011! … the #1 group in composition among Adults and Teens ! … more then 60 new shows for the 2012 fall season! … a market share growth of 10% for Canal Vie among Women 25-54! … a market share growth of 39% for Séries+ among Women 25-54, making it the most watched specialty network by this target! … and 2,3 million viewers reached each week! … a market share growth of 21% for Historia among Adults … … a market share growth of 25% for Ztélé among Adults 25-54! … a market share growth of 13% for Canal D among Adults … … and 1,5 million viewers reached each week!

2 … MusiquePlus, #1 network in composition among Adults 18-34! … 1,5 millions viewers reached each week by Musimax! … VRAK TV, #1 network in composition among teens 12-17! … a market share of 4,4% among parents for TÉLÉTOON as weel as a market share growth of 38% among Adults 18-34! … an audience composed of 35% of parents with ids under 12 for TÉLÉTOON Rétro! Astral TVPlus, it’s … Source: BBM Infosys, Fr. Qc., Mo-Su 2a-2a, WS2012: Jan. 2 – April 22, 2012 (corresponding weeks for WS 2011).

3 Astral TVPlus c’est … … Disney XD, #1 network in composition among Kids 6-11! … Disney Junior en français/Disney Junior, #1 networks in composition among Moms with kids under 12! placing it #1 of the market in composition among Kids 8-14! … a 6 million household penetration for Family, Source: BBM Infosys, Canada minus fr. Qc., Mo-Su 2a-2a, WS2012: Jan. 2 – April 22, 2012 (corresponding weeks for WS 2011).


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