Presentation on theme: " Sell your products. Interact with a relevant audience of thousands. Increase brand awareness; bring your brand alive! Launch / showcase new products."— Presentation transcript:
Sell your products. Interact with a relevant audience of thousands. Increase brand awareness; bring your brand alive! Launch / showcase new products. Multi-million OTS levels: pre, during and post show.
Develop and expand your database. Increase visitor traffic to your website. Undertake valuable market research. Gain that all-important competitive edge. Utilise the most effective marketing form: face-to-face!
Newspaper & Magazine Advertising ◦ London Lite – 400,000 readers ◦ Daily Mail – 2.2 million readers ◦ The Independent – 700,000 readers ◦ Waitrose Food Illustrated magazine – 1.67 million readers Radio Advertising ◦ Smooth FM – 91 Spots Media Partners ◦ Your Magazine – 500,000 readers ◦ HR Director Magazine ◦ Choice, Health & Wellbeing
E-shots/E-newsletters ◦ Weekly to our database of 6,000 back pain sufferers, 10,000 health professionals & 50,000 HR contacts ◦ Physio Bob e-shots to over 7,000 Physiotherapists On-line ◦ Back Show website – 10,000 visits per month ◦ Web banners on exhibitor/supporter websites ◦ Web banners on key associations/charity websites ◦ Yours magazine online package ◦ Site Engine Optimization campaign (Google Adwords) ◦ Doctors.net.uk - 168,584 health professional members
Public Relations - Free ticket deals and two for one offers in ◦ AsdaCandisChoice ◦ EventingFamiliesCity & Islington College ◦ Full HouseNursing TimesGood Housekeeping ◦ HealthyKeele UniversityNursing Standard ◦ Royal MailSAGAPregnancy, baby & you ◦ Sainsbury’sUnite the UnionOxford Brookes University ◦ BAAThat’s LifeUniversity of Hertfordshire ◦ GMB UnionThe LadySt. George’s University ◦ YoursHealth & FitnessUniversity of Southampton
80% of adults experience back pain at some point in their lives 3.1m Britons suffer from chronic, daily Back Pain 5 million working days lost due to Back pain NHS cost £481 million Non NHS health costs £197 million DSS cost £1.4 billion Lost Production £3.8 billion
High value sponsorship opportunities: Enhance your presence through our high impact sponsorship packages ◦ Headline sponsor. ◦ Feature area sponsor. ◦ Website sponsor. Cost-effective stand packages: Space Only or Shell Scheme ◦ Shell scheme available for £295+VAT per sqm. ◦ Space only available for £245+VAT per sqm. Showbag branding and inserts: ◦ Available to non exhibitors for £495+VAT per insert.
Bruce Tolputt Back Show 2010 Sales Manager ◦ 01442 289927 ◦ 07747 664230 ◦ email@example.com firstname.lastname@example.org