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Zagreb, Croatia, 4 December 2013 Audio Description and Audio Subtitles Pilar Orero, Universitat Autònoma de Barcelona Regional Meeting.

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Presentation on theme: "Zagreb, Croatia, 4 December 2013 Audio Description and Audio Subtitles Pilar Orero, Universitat Autònoma de Barcelona Regional Meeting."— Presentation transcript:

1 Zagreb, Croatia, 4 December 2013 Audio Description and Audio Subtitles Pilar Orero, Universitat Autònoma de Barcelona Regional Meeting for Central and Eastern Europe organized by International “eAccessibility in Television Broadcasting in Central and Eastern Europe ” (HRT Academy, Zagreb, Croatia) – 3-4 December 2013)

2 Languages Monolingual countries Bilingual countries Large languages Small languages Zagreb, Croatia, 4 December

3 Dubbing/Subtitling/Voice-over Zagreb, Croatia, 4 December

4 In Europe Zagreb, Croatia, 4 December

5 5 Languages and solutions Subtitling Dubbing Voice-over English Subtitling SDH Audio Description Audio subtitling Clean audio Slow reproduction

6 Costs Traditional workflow vs accessibility as part of the production Use of technologies Sharing and translating Time may be saved by a rational workflow Zagreb, Croatia, 4 December

7 Time Real life accessibility SDH has now become an issue of quality Zagreb, Croatia, 4 December

8 Quantity vs Quality First is the issue of quantity Then the issue of quality It is important to understand the process and the technology before lobbying for 100% quantity Zagreb, Croatia, 4 December

9 Conclusions and Recommendations Different traditions Different language size Different policies Different working flows Plenty of technologies to come to the rescue Quantity vs quality? Zagreb, Croatia, 4 December

10 Conclusions and Recommendations Understand different working flows Use and adapt existing technologies Share and translate contents Understand different qualities Raise awareness Zagreb, Croatia, 4 December

11 Approaches Accessibility as a costly burden Accessibility as a language policy Accessibility as a positive identity marker Accessibility as a shared public/private Accessibility as a business opportunity Accessibility for a EU project Zagreb, Croatia, 4 December

12 Thank you Universitat Autònoma de Barcelona, Spain Zagreb, Croatia, 4 December


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