Agenda SSD technology Kingston SSD Family of Drives Why upgrade to solid-state (benefits) Target Market Sales & Resource Information
Hard Disk Drive (HDD) Originally released in 1956 and have remained relatively unchanged With recent performance gains in processors and memory, the HDD can possible be the slowest device in the chain
What is SSD? Kingston SSD’s are NAND-based 2.5” form factor with SATA 3Gbit/sec interfaces Ideal performance upgrade for desktops, notebooks, workstations, and servers Kingston SSD’s are seen by your system as a standard hard drive
SSDNow Highlights No Moving parts Generate less heat with no noise Lower power consumption than traditional HDD’s Zero rotational latency – Faster than HDD! Durability - More suitable for high shock and vibration environments..Less susceptible to damage from environmental conditions
Power and Cooling Impact E Series SSD 15K RPM HDD Idle 6.8W 0.5W 59.6 kWh/year 4.4 kWh/year Idle Power 85°F Active Load 10.1W 0.9W 88.5 kWh/year 7.9kWh/year Active Load Power 94°F Kingston SSDs: Less Power, Less Heat Kingston SSDs: Less Power, Less Heat
Where do Kingston SSDNow drives go? Anywhere a standard 2.5 or 3.5 inch SATA drive does Direct disk replacement for laptops, desktops, workstations and servers Server storage: JBODs, SAN, DAS, NAS Non PC computer applications Multimedia kiosks, gaming systems, data recorders ….etc
SSDNow E SSDNow M Gen. II SSDNow V+ Gen. II SSDNow V Gen. II Ultimate PerformanceElite PerformanceHigh PerformanceGreat Value Target marketCorporate server Enterprise notebook / desktop Consumer, Prosumer, SMB and Enterprise notebook and desktop Consumer and SMB notebook and desktop Capacity32GB and 64GB80GB and 160GB 64GB, 128GB, 256GB and 512GB30GB, 64GB and 128GB Read speed250MB/sec 230MB/sec 180MB/sec (30GB), 200MB/sec (64GB, 128GB) Write speed 170MB/sec 70MB/sec (80GB), 100MB/sec (160GB) 180MB/sec 50MB/sec (30GB), 110MB/sec (64GB) 160MB/sec 128GB) Life expectancy2 million hours MTBF*1.2 million hours MTBF*1 million hours MTBF* 500,000 Hours (30GB) 1 million hours MTBF* SSDNow Product Family
Kingston Confidential Performance and Value driven. Target Market: Power users, system builders & integrators, and corporate environment customers looking for an performance class of SSD for their demanding environments. Unique Differentiator: The V+ Series create greater return on investment because of its impressive input and output operations per second (IOPS) and high Read and Write bandwidth that boost higher performance efficiency. SSDNow V+ Series Drive
Kingston Confidential Performance and Value driven. Target Market: Consumers and Corporate End Users looking for performance and reliability upgrade for desktops and notebooks. Product Highlight: Sold as stand alone drives or in Desktop and Notebook bundle kits. SSDNow V Series Drive
Kingston Flash Memory V Series Target Market Consumers & SMB – looking to increase the performance of their system in a cost effective way. Early adopter Enthusiast or more technically astute user who is keen to improve start up times and application loading SMB A small to medium business that needs a cost effective way to improve the efficiency and reliability of desktop or notebook systems. General ‘Home’ user Non technical user who simply wishes to have their machine boot faster and become more efficient User editing video Semi-technical user wanting to improve application loading, and video rendering or editing times.
SSDNow Bundle Kits $75.00 Value! Kits provides users the ability to add SSD into any SATA compatible system, perfect for any power users and road warriors. The kits offer a full solution to successfully migrating all data from any existing HDD to the SSD with software and hardware provided. V Series Desktop BundleV Series Notebook Bundle V+ & M Series Bundle
Just Added… 30 GB SSDNow Boot Drive Consumer and Enterprise focused 30GB Boot Drive Speed: Read Up to 180MB/sec; Write Up to 50MB/sec Rugged and Reliable Bundled desktop upgrade kit with cloning software & 3.5” rails Also available in Twin Pack!!!
SSD Target Market Road Warriors Industrial Mobility Users – Construction, Engineering and Utilities Healthcare & Science Insurance Adjusters Police, Fire and other “highly mobile” municipalities DataCenters – Using Kingston’s E Series Performance based Desktops & Workstations – Media and Gaming, Power Users Everyday Laptop and PC user will see performance enhancements with Kingston's SSD drives
Use Case - Field Notebooks - XYZ Company with 900 field sales reps relying on their notebooks for their business meetings Acme Inc. repairs 2 – 5 laptops a month due to hard drive failures creating downtime for their sales reps, close to $100 in shipping fees and the IT labor to fix the failed hard drive/recover the data. ABC Telecom invests in hundreds of rugged notebooks for their field technicians to take on service calls ABC Telecom spends at least $300 per hard drive failure for data recovery and is frequently replacing failed drives. SSD Disk Replacement: Proactively switch to SSD on all notebooks. The durability of SSD will better handle an extreme field environment allowing reps to keep their “feet on the street”
Kingston SSD sales and support info All drives come equipped with S.M.A.R.T. 3 year warranty and Free 24/7 Tech Support Need more Kingston SSD info? Log on to kingston.com/ssd
Kingston SSDNow Product Marketing Information Contact your dedicated Kingston Team @ Tech Data for SSD Marketing Information for your customers Available for all SSDNow’s E – V Series. Datasheets, Product leave behinds, Product Review pieces and Whitepapers
Why should you sell Kingston SSDNow? Help your customers who are being challenged to find ways to maximize their customers hardware investments with new technology. Provide options for your customer’s existing SATA-based systems with SSD performance gains……Significant revenue and margin opportunities for you!..Not a commodity! Performance with faster boot times and faster application loads!! No moving parts….Kingston’s SSDNow generates less heat with no noise, lower power consumption than traditional hard drives. Upgrade Opportunity!!.Offer your customers the ability to upgrade executives, power users and server applications at a fraction of the price of a new system.
Contact your dedicated Kingston Sales Account Manager & Support Team: Lance Pandrock – Kingston Field Sales Account Manager – 727-692-7735 Lance_Pandrock@Kingston.com Derek Krout – Tech Data PSC/Client Systems – x66347