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RADIANCE OF THE SEAS DIGITAL SIGNAGE SHOWCASE. AGENDA 1)Strategy Overview 2)Benefits 3) Screen Locations 4) Updating Content 5) Template Overview.

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Presentation on theme: "RADIANCE OF THE SEAS DIGITAL SIGNAGE SHOWCASE. AGENDA 1)Strategy Overview 2)Benefits 3) Screen Locations 4) Updating Content 5) Template Overview."— Presentation transcript:

1 RADIANCE OF THE SEAS DIGITAL SIGNAGE SHOWCASE

2 AGENDA 1)Strategy Overview 2)Benefits 3) Screen Locations 4) Updating Content 5) Template Overview

3 Digital Signage Strategy Enhance guest vacation experience Allow guest to easily find information and navigate ship Support crew as an always active crew member, interactively and passively Provide a new medium for timely promotional content Move to dynamic, current messaging Maintain consistency across business areas and integration with other communication channels

4 RD Communication Channels Compass/ Collateral RCTVDigital Signage Physical Signage Announce- ments AttributesPortable Durable Physical Multimedia Dynamic Immediate FixedImmediate Auditory PurposeSecurity/Comfort Reference Explanation Entertainment Education Time-sensitive Graphical Reminders Wayfinding Way Finding Reminders Time-sensitive Not ForEntertainment Way Finding Time-sensitive Reference Security/Comfort Entertainment Education Explanation Security Comfort Education Entertainment Education Way Finding

5 Benefits Dynamic stateroom & venue finders Distinct routes created based on sign location and orientation Wayfinding will offer text directions in 6 languages Accessibility mode Message scheduling & template grouping Dedicated par level Dedicated par level content expert Software flexibility Admin: Easy to load and schedule various forms of content Business areas: Can use multiple tools to update templates Integration with multiple forms of live data

6 Screen Summary Elevator Lobbies 2 per deck

7 Updating Content Work with approved Cruise Compass or Digital Signage copy deck New templates must be approved by Shoreside Entertainment Process: Business Manager explains need to DCSP DCSP identifies appropriate template or creates new template DCSP maps template to spreadsheet document Business user updates worksheets and s DCSP when complete

8 Questions?


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