Presentation on theme: "Using A Blog To Get Your Website Ranked Higher On Search Engines."— Presentation transcript:
Using A Blog To Get Your Website Ranked Higher On Search Engines
Make Checks Payable to: Robert Wagner Substantial Amount of Money Ave. Im Rich, NJ 07719
Well, you can!
The Formal Definition…
What does all of that mean? Dont get caught up in the formality of writing Just put your thoughts down on paper - think of it as a work diary Have Fun – let your personality shine!
Ok…so now we know what blogging is, but why is it so important?
So, now we know why blogging is so important, but how do we do it?
The Two Components of a Blog Content SEO Strategies Effective Blog
Content…what do you blog about?
Blog About Topics People Want to Know More About Blog Content Trends, and Seasonal Topics Work Experiences Customers Questions
Work Experiences and Customers Questions What can be done about my heel pain? Are warts contagious? Why do I have pain on the bottom of my foot? What can be done about my bunions? How do I know if I have fungus in my toenails?
SEO (Search Engine Optimization) Strategies 1.Practice/Company Name 2.Physician/Owners Name 3.Laymans Terms 4.Hyperlink 5.Geographical location 6.Current Events
1. Practice Name/Businesss Name Include the practice/business name in the blog for Google and other search engine reference If you dont have a practice name, use your own name
2. Physicians/Business Owners Name Include the physician/owners name(s) in the blog for Google and other search engine reference
3. Laymans Terms
What Do You Hyperlink?
6. Current Events If possible try to relate or use current events in the blog. This will help the blog get found when people search for things other than the blog topic
Now to Posting the Blog
Categories – The Filing Cabinet A more general way to organize your blogs within your website – the filing cabinet