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Dyeing Human Hair The classification used: Permanent or oxidation dyes (The dye is formed from precursors with the help of hydrogen peroxide) Semipermanent.

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Presentation on theme: "Dyeing Human Hair The classification used: Permanent or oxidation dyes (The dye is formed from precursors with the help of hydrogen peroxide) Semipermanent."— Presentation transcript:

1 Dyeing Human Hair The classification used: Permanent or oxidation dyes (The dye is formed from precursors with the help of hydrogen peroxide) Semipermanent dyes (direct-acting non-ionic or cationic molecules) Temporary dyes or color rinses Gluadin ® R Hair Color Protection

2 Hair Color Fading The main aggressive agents on dyeing hair: 1. Diary Treatments ( Shampoo, Drying and Brushing ) 2. UVA, UVB and Visible Radiation Gluadin ® R Hair Color Protection

3 Products and Formulations Evaluated Brazilian Market Products Gluadin ® R Hair Color Protection Products 1 Products 2 Products 3

4 Formulation Evaluated Gluadin ® R Hair Color Protection

5 Formulation Evaluated Gluadin ® R Hair Color Protection

6 Changes in Hair Color Hair Color behavior according successive treatments, The values reefers E in function of the first treatment. Gluadin ® R Hair Color Protection

7 Color Difference (L,a,b) results after 07 Treatments Compared to Control Gluadin ® R Hair Color Protection

8 Protecting, repairing and film-forming activity on dyeing hair (SEM observation) The scales are detached and damaged. Product 2 - Shampoo/Conditioner after 07 Treatments Dyeing Hair by washing it with a SLES 10% Gluadin ® R Hair Color Protection

9 Product 1- Shampoo/Conditioner after 07 Treatments Dyeing Hair by washing it with a SLES 10% The scales are detached and damaged. Protecting, repairing and film-forming activity on dyeing hair (SEM observation) Gluadin ® R Hair Color Protection

10 Product 3 - Shampoo/Conditioner after 07 Treatments The cuticle scales recover their cohesion, hair stem is blocking the dyes and protected. The scales are detached and damaged. Protecting, repairing and film-forming activity on dyeing hair (SEM observation) Gluadin ® R Hair Color Protection Dyeing Hair by washing it with a SLES 10%

11 Gluadin R 1,0 % - Shampoo/Conditioner after 07 Treatments The cuticle scales recover their cohesion, hair stem is blocking the dyes and protected. The scales are detached and damaged. Protecting, repairing and film-forming activity on dyeing hair (SEM observation) Gluadin ® R Hair Color Protection Dyeing Hair by washing it with a SLES 10%

12 Gluadin R 2,0% - Shampoo/Conditioner after 07 Treatments The cuticle scales recover their cohesion, hair stem is blocking the dyes and protected. The scales are detached and damaged. Protecting, repairing and film-forming activity on dyeing hair (SEM observation) Gluadin ® R Hair Color Protection Dyeing Hair by washing it with a SLES 10%

13 Gluadin ® R Benefits/Claims Protective Filme Color Protection Conditioning Skin Compatibility Mildness

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