Presentation on theme: "Part 5 What you need on your website to sell your products/services like hotcakes!"— Presentation transcript:
Part 5 What you need on your website to sell your products/services like hotcakes!
Do you even need a website? Only if you want to sell your own products!!! OR…. (another opportunity) You could be a Broker and be the in between person You represent someone elses products and convince list owners to sell their products and you take a piece of the pie.
As a Broker You find a product that you believe in and believe will sell (do some research) Check to see if the product owner offers affiliate pymt Contact the product owner and ask if they will do a Broker Split Typically 40/40/20 (40 owner/40 affiliate/ 20 you) Get the affiliate signed up and schedule a mailing Get the copy from owner and send to the affiliate Collect your portion
Brokers to Potential JV Dear ______________, You may have already heard about the revolutionary new brain-sense program created by Cathy Lumsden, M.A. I am an Affiliate Broker working with Cathy Lumsden helping her to get her unique Brainsense program out to a large audience and felt this is a perfect fit for you and your audience. With this program, you will earn an affiliate commission of 40% of the $ price. But before we get to that let me tell you what Cathy is offering. ……contd
Your Website KIS = Keep it Simple Get clear on what you want to accomplish with your website and find a web designer Get Quotes/Check references Do it yourself!
Websites for FREE!
Website Developers Julia Warkentin MyWebGrrL.ca phone: cell: Colin Miller Fernando Martinez (my web guy)
Julie Warkentin Standard Web : $ Custom graphic design for buttons, images, logo creation, etc. Text (supplied by you) personal graphics/logos or licensed images will be required ( $2-10 per image ) Interactive elements such as rollovers, scripts, interactive navigational menus, document download links (pdfs, etc) Cascading style sheet creation and themed colour's up to 3 contact forms Uploading and testing 1 hour of maintenance first month after launch 1 hour of training if client wishes to learn self maintenance Search engine ready (meta tags, keywords, descriptions, alt tags, etc.) Submission to main search engines through dmoz.org and Google Sitemaps to inform Google's crawler about all your pages and to help people discover more of your web pages. Your site/changes are posted to a preview link for your approval before uploading to live site. I work with you until you are completely satisfied with the look and functioning of your site within what was originally discussed, any new elements or significant design changes required beyond original quote will be billed hourly or a new quote will be given. Your SATISFACTION is GUARANTEED ! dmoz.org
A Website is Like a Bowl of Fruit
Web Sites First Impressions – you only get one chance
Beneficial Aspects Collect addresses Have Giveaways (give people a reason to give you their address)
Websites contd… Online presence - what are you trying to say? Or what do you want to portray? Educate yourself – do your research! Focus on your strengths Know your audience Organized information/Accessibility – be your customer…what is their experience? You have seconds to grab peoples attention!
Shopping Carts/Payment Options
More on Shopping Carts PayPal Quick, easy Accept all major cards and bank transfers No affiliate tracking Clickbank e products only Must be approved first Tracks affiliates 1ShoppingCart Tracks affiliates More expensive Flexible
One Page Website? This is a long sales letter type of page – more copy below
or Full-blown Site?
Website Traffic Ranking Top Websites are the most visited (sites with most pages – footprint creates a huge opportunity – every web page on the internet is another opportunity for others to find you –syndication – indexed in search engines)
Connecting with Your Clients Newsletter with contact link Blog and encourage replies Online Forum on your website Social Media (Twitter, Facebook, LinkedIn) Contact section on your site In person presentations Teleseminars – open the call for Qs Offer evaluations
Summary Invest the time to study other websites Check their ranking (for popularity) Contact site owners and ask for their web person Referrals are best Get quotes Be patient as you build Fernando says: A website is like a bowl of fruit on a table – you need to change it often; otherwise it is no longer fresh or attractive to others.
Social Media YouTube youtube.com YouTubeyoutube.com YouTube is a way to get your videos to the people who matter to you. Upload, tag and share your videos worldwide! Facebook facebook.com Facebookfacebook.com A social utility that connects people, to keep up with friends, upload photos, share links and videos Twitter twitter.com Twittertwitter.com Social networking and microblogging service utilising instant messaging, SMS or a web interface. LinkedIn linkedin.com LinkedIn is a business-oriented social networking site.
Dissolve the Myths Why Social Media may be hurting your business The best Social Media platforms to use, and why you need to take it slowly The number one myth of Social Media The 5 things you need to do before you jump in with any Social Media platform
Lisa Larter is President & Founder of Lisa Larter Consulting Self taught Sales Guru Entrepreneurial Spirit Brilliant Mind Logical & Common Sense Thinker Loves to Share Facebook:
Questions Addressed Is Social Media the Quick Fix Do we need to invest hours on social media each day I heard we should do 50 tweets a day, is that true? How can I effectively use social media to help grow my business? Where do I start? Or what should I do?