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Opening Address: Refining and Generating Ancillary Revenue Michael Cawley, COO & Deputy CEO, Ryanair.

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Presentation on theme: "Opening Address: Refining and Generating Ancillary Revenue Michael Cawley, COO & Deputy CEO, Ryanair."— Presentation transcript:

1 Opening Address: Refining and Generating Ancillary Revenue Michael Cawley, COO & Deputy CEO, Ryanair

2 Airports vs. Airlines: Who owns the Customer? – 20 th July 2010

3 The Worlds Favourite Airline! Lowest Fares/Lowest Seat Cost in Europe No fuel surcharges….Guaranteed! No. 1 for Traffic growth - up to 73.5m pax No. 1 Coverage – 1,100+ Routes and 43 Bases No. 1 Cust Service - Best punctuality - Least lost bags - Fewest cancellations Greenest, Cleanest Airline in Europe 26th year of strong growth

4 Low High No.1 for lowest fares Av. Fare % > Ryanair Ryanair 35 (-13%) EasyJet 5249% Aer Lingus % Iberia % Air France % Lufthansa % British Airways % Source: RYA to 31 March 2009 & Latest published Company Year end Information

5 Airline% On TimeBags miss. per 1,000 pax % completions Ryanair Lufthansa British Airways Air France EasyjetRTP Aer LingusRTP No. 1 for Customer Service Source: Ryanair, Easyjet and AEA published statistics:

6 PAX M Ryanairs Traffic Growth

7 Ryanair - The Worlds Favourite Airline Source: IATA published statistics compared to Ryanair current year forecasted traffic

8 Ryanair - The Worlds Favourite Airline 43 bases 155 airports 26 countries 1,100+ routes 1,300+ daily dep 247 B s Newest fleet (av 2.8 y) 73.5m pax p.a.

9 Ryanair Effect - United Kingdom 11 bases 19 airports 400 routes 29m pax p.a. 29,000 jobs 7bn savs p.a.

10 What Attracts Passengers? Low Fares Efficient Operations Good Service

11 Growth of Major Airlines 03/09 Pax (m) Ryanair+44 Easyjet*+20 Lufthansa +11 Air France/KLM +6 BA -4 *2004 base

12 Lessons The fare determines the demand The route only exists at that fare Only Ryanairs cost base allows that fare to be offered sustainably.˙. Ryanair owns the route

13 Who Would Launch these Routes? OPO – RDZ STN – HAUNowhere ZAZ – ALCto GRO – AHO Nowhere? LDY - EMA CRL - AOI 10% of routes cancelled every year

14 Market Shares on Major Routes BGY/SXF38% CRL/CIA37% DUB/LON37% CRL/GRO32% BGY/CRL32% STN/NYO30%

15 Where is Passenger Growth 07/09 Pax (m)* Ryanair Easyjet Norwegian +7.1__ 37.4m Total Change -18m *Based on seat capacity intra EU

16 Which Airports are Growing 07/09 Dusseldorf Weeze (NRN)+177% Istanbul (SAW) +112% Barcelona Reus (REU) +110% Brussels Charleroi (CRL) +82% Cagliari (CAG) +61% * Top 5 airports (in %) with >1m seat capacity growth

17 Ryanair growth of 28% to 2013 Fleet & Traffic to grow 28% by 2013 Fleet Traffic FY Mar Total (net) Disp Pax Growth * 73.5m +11% * 80.0m +9% * 85.0m +6% Flags in retreat; competitors squabble & stagnate Clears the field for Ryanair * 2011 to 2013 – 23a/c disposals ( 17 Op. leases and 6 a/c sales)

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