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Presentation on theme: "MODERATED BY ERIC ENNO TAMM"— Presentation transcript:


2 ebooks make publishing accessible to all

3 E-commerce & social networking facilitate peer-to-peer distribution and sharing

4 Personal computing and computer literacy creating a networked, tech-savvy generation

5 Barrier to entry in book publishing lowered Digitization replacing printing and paper Ecommerce replacing book stores Social media replacing traditional advertising and marketing Everyone is becoming a publisher

6 Self-publishing > = Vanity Press

7 901 response / 45% response rate


9 Practical, how-to workshop Other eBook Platforms Online Author Services eBooks vs. Book Apps Print On Demand Crowd-funding

10 Chapters/Indigo Japanese owned Self-publishing portal is under development ePub

11 Barnes & Noble ePub format Royalties $2.99-$9.99 = 65% list price Outside range = 40% list price Convert from.doc,.html,.txt,.rtf

12 Apple iBook Author -author Templates for Multi- media ebooks Download free application Format:.iba (Apple Specific)

13 iTunes Producer (non- multimedia) Download application to use to create book which is approved 70% royalty on listed price with no delivery fee Apply to Apple to be published

14 No online publishing platform Outsource platform to online publishing services Smashwords Author Solutions Use these third-party services to get book published

15 Ebooks from Independent Authors and Publishers Distributes your ebook to the Apple iBookstore, Barnes & Noble, Sony Reader Store, Kobo and the Diesel eBook Store 60% of List Price from Major Ebook Retailers and 85% Net at Format in MS Word

16 Editorial and illustration services Book design Marketing and Publicity print and e-book formats, including the Nook, Kindle and iPad Author Learning Centre

17 eBook ePub format / Apple proprietary format Uses XHTML programming language free and open source format standardized Limited features: photos Content format without software Book App Uses XHTML Software application and content combined Customized experience Interactive graphics, maps, audio, video, animation


19 Originated in late 1990s with fans funding a rock bands tour Took off between 2006 and 2009 with launch of a number of online websites 2008 2009 2009 2010 Your fans and prospective readers give you an advance on publication

20 Set up online profile for book project Set funding levels based on benefit $5 access to blog about project $10 copy of ebook $40 copy of ebook and print book $60 signed copy of book $200 copy book plus name printed in book as patron $5,000 book reading Limited time period to meet fund-raising goals All-or-nothing; system charges backers Website takes administration fee

21 50% projects get funded 5% administration fee Average pledge is $71; most common is $25 Most funded book involved 874 people giving $85,750 for a book called The Brotherhood of the Screaming Abyss! about psychedelic philosopher Terrence McKenna


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