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College Sports Audience The majority of people who watch college sports are of legal drinking age. According to The Nielsen Company: Population base of.

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Presentation on theme: "College Sports Audience The majority of people who watch college sports are of legal drinking age. According to The Nielsen Company: Population base of."— Presentation transcript:

1 College Sports Audience The majority of people who watch college sports are of legal drinking age. According to The Nielsen Company: Population base of persons % of college football television viewers during the 2008 season are 21 or older. Population base of persons % of college basketball television viewers during the season are 21 or older. The majority of people who watch the 2008 NCAA Basketball Tournament are of legal drinking age. According to The Nielsen Company: Population base of persons % of the audience for the entire NCAA Tournament was 21 or older. 88.3% of the audience for the Final Four was 21 or older. 88.3% of the audience for the Championship game was 21 or older. The median age for the Tournament was Source: The Nielsen Company, 2008 Source: The Nielsen Company, 4/9/08

2 College Sports Audience The majority of people who watched the 2008 NCAA Mens Basketball Tournament are of legal drinking age. According to The Nielsen Company: Population base of persons % of the audience for the entire NCAA Tournament was 21 or older. 88.3% of the audience for the Final Four was 21 or older. 88.3% of the audience for the Championship game was 21 or older. The median age for the Tournament was Source: The Nielsen Company, 4/9/08

3 College Sports Audience The majority of people who watched the 2008 NCAA Womens Final Basketball Tournament are of legal drinking age. According to The Nielsen Company: Population base of persons % of the audience for the Womens Final Basketball Tournament was 21 or older. Source: The Nielsen Company

4 College Sports Audience 88.6% of college football TV viewers are 21 or older Source: The Nielsen Company, 2008 season, Persons 2+ Population Base 88.6% 11.4%

5 College Sports Audience Source: The Nielsen Company, season, Persons 2+ Population Base. 86.2% of college basketball TV viewers are 21 or older 86.2% 13.8%

6 Source: The Nielsen Company, Persons 2+ Population Base, 4/9/ % of the TV audience for entire tournament was %88.3% 11.3% 11.7% 88.3% of the TV audience for Final Four was % of the TV audience for Championship game was 21+ NCAA Mens Basketball Tournament

7 NCAA Womens Basketball Tournament 90.5% of the audience for the Womens Final Basketball Tournament was 21 or older. Source: The Nielsen Company, Persons 2+ Population Base, % 9.5%


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