Presentation is loading. Please wait.

Presentation is loading. Please wait.

บรรจุภัณฑ์รูปแบบต่างๆ อาจารย์ชนันท์ ราษฎร์นิยม.

Similar presentations


Presentation on theme: "บรรจุภัณฑ์รูปแบบต่างๆ อาจารย์ชนันท์ ราษฎร์นิยม."— Presentation transcript:

1 บรรจุภัณฑ์รูปแบบต่างๆ อาจารย์ชนันท์ ราษฎร์นิยม

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26 Categories of packaging Primary packaging Secondary packaging Tertiary packaging

27 Primary packaging (Consumer packaging) Contains a sales unit The consumer always takes it home It is removed from the pro duct just before use

28 Primary packaging

29 Secondary packaging (Grouped packaging) Contains a grouping of sales units, whether – it is sold to the consumer, or – it serves only as a means to fill the she lves It can be removed from the product without affecting the product’s characteristics

30 Secondary packaging

31

32 Tertiary packaging (Transport packaging) Contains a number of sales units or grouped packaging in order to prevent physical damage while handling and transport

33 Tertiary packaging

34 Innovation Merge functions performed by these l evels of packaging – Less total cost than the sum of the original parts – Remain / improve functionality

35 Reducing secondary packaging

36 Question


Download ppt "บรรจุภัณฑ์รูปแบบต่างๆ อาจารย์ชนันท์ ราษฎร์นิยม."

Similar presentations


Ads by Google