1. POULTRY industry in india
Group: MEILLEUR
Members: Ojas Taneja
A.P.Shahi
Arima Mishra
Paras Kapoor
Sachi Singh

2. INTRODUCTION
Poultry farming is the practice of raising poultry, such as Chickens, Turkeys and Ducks
India is fifth largest egg producer
Production of eggs and broilers is around % as compared to % of agriculture

3. Poultry Products Manufacturing & Exporters
COMPANY NAME
BUSINESS TYPE
PRODUCTS
MACRO INTERNATIONAL
MANUFACTURERS / EXPORTERS
CHICKEN BIRYANI & KHORMA
SUGUNA POULTRY FARM PVT.LTD.
FROZEN CHICKEN & EGGS
GOLDEN EMU FARM LTD.
FROZEN MEAT & FRESH MEAT
HINDUSTAN ANIMAL FEED
WHOLWSALE SUPPLIERS
C ATTLE FEED / POULTRY FEED
SAGRI HATCHERIES LTD.
FROZEN POULTRY PRODUCTS

4. Suguna Poultry Farm Pvt. Ltd.

5. Production of Eggs & Poultry in India

6. POULTRY EXPORTS & IMPORTS
MAJOR EXPORTERS
VALUE (IN MILLIONS)
MAJOR IMPORTERS
U.S.A.
11580
JAPAN
12820
FRANCE
11050
SAUDI ARABIA
5960
NETHERLANDS
10620
GERMANY
10170
BRAZIL
6280
RUSSIAN FEDERATION
5030
HUNGARY
4680
HONG KONG
4200
THAILAND
5840
MIDDLE EAST
14380
OTHER EURO COUNTRIES
5020
OTHER COUNTRIES
13150

7. STRENGTHS
An egg in India costs to the consumer less than 5 cents while same egg sells for more than 20 cents in the markets of rich nations.
Production estimated at 47 billion eggs a year working out to an average per capita annual consumption of 41 eggs where as the recommended intake is 180 eggs.

8. Poultry industry is a thriving activity employing 3 million people in production, distribution and retailing with another 15 million farmers producing the ingredients that go into poultry feed.
The breakage during handling and transportation and spoilage during storage and retailing have been minimized

9. WEAKNESSES Economic losses Loss of broilers Rickets
Loss of breeders and laying flocks
Tibial dyschondroplasia

10. OPPORTUNITY
Demand for eggs and chicken meat in next 2-3 decades is likely to increase. As Indian families have begun to accept eggs as a regular supplemental part of their vegetarian diet .
A mega-poultry estate, first-of-its-kind in the country, will be established at Gobardhansole village in the tribal-dominated Mayurbhanj district in Orissa. 

11. Venky's Plans to Expand in 25 Countries  INDIA - Venkateshwara Hatcheries Group's vice chairman and joint managing director explains his company's global expansion in the poultry and fish sectors
Agreement Signed to Boost Meat, Poultry Industry
INDIA - Haryana Agriculture University is to help boost meat and poultry industry by agreeing to a co-operation with the national processing board. 

12. Small Egg Producers Succeed with Branding :India- A handful of entrepreneurs engaged in poultry farming have created a niche for their innovative product – branded eggs. 
India - Next year, Big Dutchman plans to set up a subsidiary in India. Big Dutchman, the €625-million German housing and feeding equipment for poultry and piggery industries, will start an Indian subsidiary next year to serve the domestic and other markets,

13. All the major poultry importing countries are around India." 
Vision for Indian Poultry Industry: Current Scenario and Future Prospects" predicts a relatively strong growth for the egg and poultry meat industry, in both the urban and rural areas, in the next two decades

14. THREATS
Lack of basic infrastructure such as storage and transportation
Inefficient Market System/ Segments
Most farmers that were administered detailed questionnaire schedules were found to be keeping improper records of farm management details.

15. The Animal Husbandry Division that poultry comes under does not maintain any systematic data on poultry units.
Entrance of foreign players in the market
Cross breeding

16. REFERENCES http://www.sugunapoultry.com