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Emmott on Technology Hands-On Social Media With Dr. Larry Emmott February 7, 2014.

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Presentation on theme: "Emmott on Technology Hands-On Social Media With Dr. Larry Emmott February 7, 2014."— Presentation transcript:

1 Emmott on Technology Hands-On Social Media With Dr. Larry Emmott February 7, 2014

2 Emmott on Technology Dr. Lawrence F. Emmott (866) E. Medlock Dr. Phoenix, AZ 85016

3 Emmott on Technology Finding a Dentist Referral Search Web Page Social Media Dentist

4 Emmott on Technology Sign up for the Blog, it is Free

5 Emmott on Technology Are You Net Savvy? Determine Your Online Foot print One point for each YES answer

6 Emmott on Technology 1. Do you have a practice web page? 2. Has the practice web page been updated in the last year? (no…-3) 3. Do you have an office blog? 4. Are you on Facebook as a dentist? 5. Do you have a Google+ page?

7 Emmott on Technology 6. Do you Tweet? 7. Do you know your Yelp or Healthgrades rating? 8. Do you have videos on YouTube? 9. Can people contact you through the Internet? 10. Will your office show up on Google+ maps?

8 Emmott on Technology Web 2.0 Interactive Google User Generated Wikipedia Facebook

9 Emmott on Technology Search 93% of consumers worldwide use search engines to find and access websites. (Forrester Research, October 20, 2010) Over 13 million people search the word dentist every month. (Google Keyword Analytics, May 2012) Dental.Rev (01/18/11)

10 Emmott on Technology Two Searches Your Name Key Word Dentist

11 Emmott on Technology Google returns results in six different categories

12 Emmott on Technology 12% Only about 12% of first page results are organic

13 Emmott on Technology Google+ Places (map) Claim your listing

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15 Measles and Balloons

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18 Relevance

19 Emmott on Technology Claim Your Listing

20 Emmott on Technology How to Claim your Google Listing FREE via Name and

21 Emmott on Technology Listing Sign Up Text To: EOT Reply: your

22 Emmott on Technology Reputational Management User Reviews Google Yelp Healthgrades Google Alerts Claim Your Place

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26 Social Media

27 Emmott on Technology Facebook More than million One Billion active users 50% of our active users log on to Facebook in any given day Average user has 130 friends on the site Average user spends more than 55 minutes per day on Facebook

28 Emmott on Technology Facebook Build a Community Permission Based Push Content Grow Online Footprint Free

29 Emmott on Technology FREE !! Like a Free Puppy

30 Emmott on Technology Facebook Personal vs. Business (Fan) page Generating Likes (Fans) NEW Graph Search

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33 Postings Personal Hobbies Patient News Education Specials

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38 Graph Search

39 Emmott on Technology Social Graph Social graph is the connection of you with the people you friend, the places you like, connected to what friends like and more.

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42 Finding a Dentist Referral Search Web Page Social Media Dentist

43 Emmott on Technology Review Google+ Place Facebook Graph Search YouTube Pinterest

44 Emmott on Technology Get Help Technology Guides Advanced Courses Technology on the Rocks

45 Emmott on Technology EOT Guide Going Paperless Available on the Web Page

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47 The Future is Digital Digital Radiography Talk to the Computer Paperless Communications Front Desklessness Hardware Plan Wearable Computers Virtual Patient Advanced Systems Real Time Claims Internet Consultations Artificial Intelligence Augmented Reality The future is coming…and it will be AMAZING

48 Dr. Larry Emmott

49 Emmott on Technology Dr. Larry Emmott (866) E. Medlock Dr. Phoenix, AZ 85016


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