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Relief Logistics during 2011 Thailand Floods: The real situation and lessons learned Asst.Prof. Sathaporn Opasanon (PhD) Thammasat Business School

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Presentation on theme: "Relief Logistics during 2011 Thailand Floods: The real situation and lessons learned Asst.Prof. Sathaporn Opasanon (PhD) Thammasat Business School"— Presentation transcript:

1 Relief Logistics during 2011 Thailand Floods: The real situation and lessons learned Asst.Prof. Sathaporn Opasanon (PhD) Thammasat Business School

2 What happened in 2011? Two main factors An unusually high amount of rain Mismanagement of the department of irrigation

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4 Consequences 6 months (July, 2011 – Jan, 2012) 66 out of 77 provinces 13.6 million people 7 Industrial estates US$ 45.7 Bn The worst flooding Disruptions to global manufacturing supply chains

5 5 Flooding People Enterprises Transport Infrastructure Effects of Flooding Houses Cars Pets Manufacturers LSPs Retailers Road Rail

6 Transportation Infrastructure

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8 Unconnected Roadways

9 Key FindingLesson learnedFeed Forward Severe traffic jams on some unaffected main routes Traffics clogged highways out of the flooded areas. Provide necessary travel information, esp all possible alternative routes. Recover some linkages.

10 Highway 340 Recovery Reclaim Highway 340, an alternative linkage to the southern part of Thailand

11 Transportation in the city Key FindingLesson learnedFeed Forward Road transportation was limited. The water levels were too high for vehicles to travel on some linkages. Provide effective multi-modal transport.

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13 Match vehicle types with water levels

14 Multimodal Transport Key FindingLesson learnedFeed Forward Unacceptably long travel time Passengers had no idea how to get to their destinations. Provide multi-modal route guidance.

15 Car Parking

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17 Flood shelter at Rajamangala Stadium, Bangkok, Thailand, October 2011

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20 Basic Necessities Instant noodles Canned food Bottled water Trash bag Mosquito repellent lotion Medications Toothbrush, toothpaste Flash light, candles Lighters Whistle, mirror Nylon rope Life vest Women Sanitary napkins Children Milk Diaper Candy Toys Survival Bags

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23 Flood Relief Operations Center at Donmuang Airport

24 Inefficient Operations

25 25 Packing Station Storage Area Receiving Shipping Pull to packing station Unorganized Functions and Flows Packing Station PULL

26 High stockpile of donated basics Key FindingLesson learnedFeed Forward Huge inventory in the relief operations center Product mixing in survival bags The operations were not well- organized. Adjust the layout and associated process. Change from Pull to Push process.

27 27 To-Be Functions and Flows Reserve storage for large items Canned food Station Bagged rice Station Inspection and sortation ReceivingShipping Direct putaway to reserve Cross-docking Accumulation, packing and utilization Other basics Bag Station Replenishment PUSH Push to sortation

28 Distribution of sustenance kits

29 Key FindingLesson learnedFeed Forward Redundant aid provisions on certain areas, while none on some areas. Lack of coordination among different actors Lack of information sharing Set up a single agency with adequate authority in coordinating the delivery of aid. Provide centralized information management system Redundancy in Aid Provisions

30 Pets

31 Key FindingLesson learnedFeed Forward Shortage of supplies in retail stores Flood warning caused panic buying. Retail distribution centers are in the flooded areas. Carefully release flood warning Rely more on direct shipment rather than all via DC.

32 32 Suppliers Stores All via DC Local shop Modern Distribution Network for Retailers Local shop

33 Industrial Estates Affected by the Flood

34 Rojana Industrial Park, Ayutthaya, October, 2011

35 Disruptions to Automobile Supply Chain

36 36 Disruptions to Manufacturing Supply Chain SuppliersManufacturersDistributorsRetailersCustomers Supplier Plant DC R R R R R R CUSTOMERSCUSTOMERS Key FindingLesson learnedFeed Forward Disruptions to manufacturing supply chains Most SC rely on a single supplier for a certain component of a product to gain the economies of scale. Manage risk by having multiple suppliers. Supplier

37 Other Significant Damages

38 Interesting Findings Victims refused to transfer to the temporary shelters provided. Social network helped transferring and sharing real-time information on the situation Thai army played a critical role in relief operations and aid deliveries.

39 Remaining Challenges How to encourage affected people to move to provided shelters How to effectively manage overloaded information and coordinate aid delivery How to provide fast and seamless multi-modal transport How to provide useful routing guidance

40 Thats a wrap!


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