2TODAY’S JOURNEY Car Rental Industry What’s New at Hertz Our Partnership TodayOur Partnership Tomorrow
3Car Rental IndustryWe continue to operate in a very competitive market placeConsolidation continues – Hertz/DTG; ABG acquires Zip & PaylessCar residual values down w/ car sales being down – impacts on RACsQ – Good Growth (+8%) led by commercial segmentQ business growth slowed, commercial trending to flatSequester is drag on commercial business & government businessHeadwinds in Europe continueNext growth opportunity is off-airport –53% of US drivers have not rented a car in the last 18 months
4What’s New At Hertz? Fastest, easiest, most valued …. Carfirmations5.9 M sentGold Choice -53 LocationsE-Return –7.4M sentExpress Rent Kiosks –500 kiosks todayHertz On Demand –35K cars todayCustomer ExperienceAvailable free to Hertz Gold Plus Rewards Customers
5What’s New At Hertz? Dollar Thrifty Integration Project North Star - a global reinvention of the Hertz car rental brandChina Auto Rental (CAR) – Powered by Hertz20% stake; #1 Share in China; 700 locations (50+ airports in China)FireflyDiscount brand in Europe – 33 locations; Divestiture of Advantage brandSustainability5000+ Hybrids in US fleet; 6 new solar locations in 2013HQ move from Park Ridge to Estero FL – Why?We already have a strong presence. Florida has our second largest combined workforce (about 3,000 employees); and Floridians rent more cars from Hertz than customers in any other state.Florida is a world leader in travel and tourism. Being so close to so many potential customers will help position our company for long-term growth.The Fort Myers area is a great place to work and live. We chose the Fort Myers, Florida area in particular because of its diverse community appeal, deep, travel-related talent pool for growing our business, and accessibility to other leading tourism markets including Orlando, Miami/Fort Lauderdale and Tampa/St. Petersburg. In addition, there is no state income tax in. FloridaEnables us to establish a common culture in a new environment. Selecting an entirely new location versus one of the legacy locations provides a tremendous opportunity to establish a new — and truly integrated — culture.Hertz Dream Cars – fleet of about 400 todayHertz 24/7Revolutionary new rental service available any time, day or night. - hourly, daily, weekly or monthly rentals.By 2016, we will have "self-serve" vehicles within minutes of the majority of the US population.
6Dream Cars CollectionUnique rental options for consumers lookingfor an unforgettable travel experience, HertzDream Cars Collection includes these luxury cars:• Aston Martin V8 Vantage• Audi R8• Bentley Continental GT• Cadillac CTS-V• Ferrari (California, F430)• Lamborghini Gallardo• Land Rover Range Rover Sport• Mercedes-Benz AMG (SLS, C63, E63)• Mercedes-Benz SL550, S550 and G550• Porsche (911, Cayenne, Boxster, Panamera)• SRT Viper• Tesla SExplore at HertzDreamCars.com or CallExhilaration, Delivered.
7Reserve Access Drive Membership Card/Key Fob Access 24 Hour In House Member Care Center24 Hour Roadside AssistanceRemote Lock/UnlockAnti Theft ImmobilizerReserved ParkingIn Car ConciergeReal-time ReportingFuelInsuranceBluetooth
9Awards & AccoladesHertz scored #1 in over 90% of RAC surveys worldwideBest Intranet Employee Portal for BenefitsPlus from Employee Benefit NewsWorld’s Best Car Rental Agency and inaugural member of Travel + Leisure’s World’s Best Awards Hall of FameBest Use of a Social Media Platform – Travel + Leisure SMITTYS AwardBusiness Travel Innovation Awards from Global Business Travel Assoc. (GBTA) and Fast Company for: Sustainable Practice (Green Traveler Collection), Travel Personalization (Gold Choice), and Traveler Productivity (NeverLost)Best Car Rental Chain in the World by Frequent Business TravelerBest Luxury Travel Brand of the Year by LUXGetawayCIO Magazine names Hertz & ExpressRent Kiosks one of innovative organizations using IT effectively to create business valueHertz Sweden: Most Environmentally Friendly Car Rental Company by Swedish Association of Green Motorists
10Fuel Efficient FleetHertz fleet composition: most fuel efficient in the industryFleet %basedon MPG*Hertz.com (2011) Hertz Fuel Efficient Cars
11Our Partnership Today Increased Financial Support for CBTG Hertz “Coupons” listed on CBTG WebsiteHertz Reps assigned to CBTG agenciesCBTG Info available to reps on Hertz sales intranet siteParticipation in quarterly meetings“One-off” Assistance being provided as requestedNeed Your “point person” for Hertz updates
12Marketshare Bonus How Can You Increase Hertz Share? $.50 Paid quarterly on ALL rentals to each or above 31% Hertz shareResults so far:$24,0672012 – $23,019$12,785 (Q1 & Q2 only)Agencies earn this bonus even if CBTG as a group does not achieve 31% Hertz shareHow Can You Increase Hertz Share?Use the CBTG CDP # % commissions on Weekly & Weekend RentalsHertz Business Rewards ProgramPromote New Hertz ImprovementsTools You Can Use
13For full details, visit hertz.com/businessrewards As a reminder, program benefits are:Benefits for your Agency10% Commission5% commission on all bookings made with the Hertz Business Account CDP#5% Agency Referral Bonus*$50 Hertz Rental Certificate when newly enrolled account completes their first rentalBetter BAP Override ScaleQuarterly Market Share BonusBenefits for your ClientsUp to 20% Off Hertz Business Travel RatesFree Rental DaysEarn 1 credit for every qualified rental day15 rental credits earn a Free Rental Day CertificateCustomized Billing OptionsEmployees can earn their own free days through Hertz #1 Awards®Complimentary membership in Hertz #1 Club Gold®Benefits for your Front-Line AgentsFree Rental Day Certificate for every new account enrolled10 Agent Gold Rewards® Points on qualifying rentals of 3 days or longerFor full details, visit hertz.com/businessrewards
14Tools You Can Use 1. Hertz News Online Quarterly Online Newsletter. #1 resource for the latest information. Visit to sign up today!2. Travel Agent DiscountCDP # offers: Up to 20% off on Retail Rates3. Agent Gold RewardsHertz's Travel Agent Loyalty Program. Sign up at
15Our Partnership Tomorrow Proposal for 2014 – 2016Continuity of PartnershipCommitted Annual Financial Support RemainsRetail & HBR Overrides RemainImproved Communication Plan – your “Hertz Point Person”New Increased Financial OpportunitiesMarket share threshold lowered from 31% to 27% expands qualifiersAccount Conversion Bonus – plus helps drive share bonus