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Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered.

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Presentation on theme: "Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered."— Presentation transcript:

1 Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer Best practices for typical solutions in an Industrial Park

2 Fraunhofer Application center Logistics and Informationsystems
Cottbus/Germany Prof. Dr.-Ing. Uwe Meinberg

3 The Fraunhofer-Idea Forms of cooperation Ordered research
Joseph von Fraunhofer ( ) Researcher and entrepreneur Forms of cooperation Ordered research Technology transfer Joint research

4 Fraunhofer-Gesellschaft
Ordered research for industry, the German State and Public Authorities 57 Institutes in Germany > Employees >1.000 Mio. € total revenue Branches in the USA and Asia Asia USA

5 Fraunhofer Institute for Material Flow and Logistics
Our fields of activity: Facts and Figures Part of the research network of the Fraunhofer-Gesellschaft Founded in 1981 More than 200 employees 16 Mio. Euro total revenue thereof more than 60% from projects with industry, retail and service providers Branches and project centres Cottbus Frankfurt / Main Paderborn Prien / Chiemsee Material Flow Systems Enterprise Logistics Logistics, Traffic and Environment

6 xxxx Logistics for freight transport: Fields of activity of the Department for Transportation Logistics Distribution planning Network planning Information systems for transportation logistics Transport chain design and consultancy for logistics sites 1

7 Distribution logistics
Activities: Outsourcing Location planning Analysis of transport costs Transport management Supply-Chain- Management Software for logistic purposes

8 Network planning Activities: Development of software-tools for
network optimisation: Optimisation of service level on a network or regional scope Reduction of transport costs by efficient bundling of freight flows Taking operational processes into consideration Optimisation across different transport modes Optimisation across country boundaries

9 Telematics und Information management
Activities: Information networks Market research and specification profiles Information Technology (IT) concepts Custom designed software for telematics

10 Transport chain design
Activities: Intermodal transport chains Innovative Transhipment technologies Efficient process organisation Development of transport offers in line with the market requirements Application of IT- Technologies Consultancy for logistics sites

11 Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer Best practices for typical solutions in an Industrial Park

12 Strategic Functional Planning for Industrial Parks
Organization Structure for management company Market Demand Survey & Analysis Biz Model for management company Strategic Function Design Mission Objectives Vision Recent Five Years Stage I: First Winning Strategies Five to Ten Years Stage II: Second Winning Strategies Ten to Fifteen Years Stage III: Third Winning Strategies Best Practice Case Studies Market Promotion Plan Strategic Layout Design Cost benefit analysis Competition & SWOT Analysis Optional project range: Detailed planning to be defined by agreement

13 Market Demand Survey & Analysis
Detailed survey of potential investors and focus industries in the region Survey of existing competition industrial parks and sites for potential settlement of new investors in the region Survey will cover demander, receiver and provider of services Evaluation of specific service and area requirements for the region Analysis of potential demand in area and services: planning data pool with growth rates and development trends Deduction of potential for different functions and value-added services Market survey will be carried out in detail by Chinese experts Best Practice Case Studies Competition & SWOT Analysis

14 Best Practice Case Studies (Panopa and others)
Market Demand Survey & Analysis Optimisation of distribution structure, location planning, transport cost analysis, transport management, network and service planning, simulation tools for efficient bundling of transports Site planning with site sizes and layout planning / optimisation, functional area planning with proper references for new site planning Detailed analysis of German/ European best practice examples Deduction of modern trends in German/ European industrial park development Operating scheme examples and business models in Germany and Europe Best Practice Case Studies (Panopa and others) Competition & SWOT Analysis

15 Competition & SWOT Analysis
Clear figure to the Strengths and Weaknesses and future Opportunities and Threats from a neutral view Database: statistical data industrial development for the region. Analysis of potential competitors and interviews with potential investors Analysis of current and future trends and their effects to proposed industrial park Development of handling guide lines and master profile for industrial park development including trend analysis Recommendations for new service areas and market segments, identification of synergy potentials by development of new industrial park for developers Market Demand Survey & Analysis Best Practice Case Studies (Panopa and others) Competition & SWOT Analysis

16 Developing Strategy The developing strategy follows overall vision, mission and objectives statements, which will be developed from the SWOT analysis results A development plan describes these aims for the different stages in detail The development plan will schedule building stages, which can be identified by the planning data base with the required resources by year The development profile and emphasis changes throughout the stages To ensure the achievement the developing stages aims, different winning strategies have to be worked out, each winning strategy for a period of 5 years Mission Objectives Vision Recent Five Years Stage I: First Winning Strategies Five to Ten Years Stage II: Second Winning Strategies Ten to Fifteen Years Stage III: Third Winning Strategies

17 Strategic Function Design
Strategic function design plans the general location areas without the exact allocation (this will be done by the strategic layout design) Identification of core issues for the industrial park (e.g. affinity of functions to different sub-areas of the overall site, percentage of added value, support of main customers, market forecasts and the interference with other functions / industries) Development of a guideline for the functional design Calculation process from the results of the market survey for different areas with consideration of best practice examples Consideration of regional situation (geography, traffic etc.) Definition and rough allocation of toplevel areas Strategic Function Design Strategic Layout Design

18 Strategic Layout Design
Fine-planning for each function with direct allocation Site partition with different functions / industries, e.g. production, warehousing, traffic zone, auxiliary functions etc. Optimisation of the interferences with other function / industrial: traffic and process planning Best practise examples for detailed site partition Consideration of special requirements, e.g. special needs for individual investors Design of service area and green areas, if applicable (optional:) Description of processes for the new site Strategic Function Design Strategic Layout Design

19 Embodiment of operating schemes
Organisation Structure for management company Masterplan for industrial park, including all aspects of implementation Organisation structure for the management company and their personnel development Business model for the business operation with a focus to added-value services Design of the market promotion plan (potential customers, acquisition plan, acquisition documentation for customer) Cost benefit analysis for the pricing and planning of services Biz Model for management company Market Promotion Plan Cost benefit analysis Detailed project range to be negotiated by demand

20 Agenda Introduction of Fraunhofer Department of transportation logistics Structure of typical Industrial Park Masterplanning project and services offered in the different stages by Fraunhofer Best practices for typical solutions in an Industrial Park

21 xxxx Airpark Baden – Basics Sector A: Logistics centre with direct connection to airfield Sector B: Services, Communication, Administration Sector C: Trade and innovation centre for sales oriented industries Sector D: production and craft area; also recycling and innovation companies Sector E: Private aviation centre with reserved land for aviation oriented companies

22 Airpark Baden – Characteristics
xxxx Airpark Baden – Characteristics Total area: m² (brutto) Area used for buildings m² Airport m² Green area / golf course m² Useable area in industrial/business park: about m² Number of companies: 90 Number of buildings: 42 Number of employees: 1150

23 Airpark Baden – Details
xxxx Airpark Baden – Details Offered services: All around investor support; quick permissions for construction, etc. Construcion of buildings according to investors needs Buying, renting or long term building lease (40 years + extension) possible Airparc Business Center in Sector B with office space in different sizes Guest house Power plant for environment friendly production of electricity and heating

24 1. Logport – Layout and functional areas
xxxx 1. Logport – Layout and functional areas Distribution Dangerous Cargo Free space for rent/ sale Distribution Consumer Electronics Car Distribution / RoRo Steel Logistics Container terminal Nature Reserve Administration

25 1. Logport – Characteristics
xxxx 1. Logport – Characteristics Total area: m² Free space: abt m² Number of companies: 28 Number of buildings: 43 Internal road net: 9,4 km ( m² road and parking area) Internal rail net: 12,4 km Utilities infrastructure: 14 km water and gas pipes, 20 km sewer Total warehouse area: m² Number of employees: abt Transshipment 2003: TEU (Logport Container terminal) Transshipment capacity p.a.: abt TEU (Logport Container terminal) Infrastructure investments : 160 Million EUR, of which 90 Million EUR duisport Suprastructure investments : 400 Million EUR, of which 300 Million EUR private companies

26 1. Logport – Services All-around-investor support
xxxx 1. Logport – Services All-around-investor support Development, provision and Marketing of tracks, buildings, terminals, cranage Construction consulting Facility management Trimodal terminal operator public-utility railroad services Transport chain consulting & Management, Marketing Stuffing, stripping, packing Duisport group Infra- and suprastructure providers Transshipment and logistic services Strategic investments

27 1. Duisport – Revenues by business units
xxxx 1. Duisport – Revenues by business units Tracts: leasing of land Structures: leasing of warehouses Transshipment: short sea, inland barges, rail and road Logistic Services: Marketing, Facility management, Transport management and railway

28 2. InfraServ Höchst – Basics
xxxx 2. InfraServ Höchst – Basics Historical grown Technology- and Industry Park in the heart of Europe Positioned in the economical powerful Rhein-Main-Area, direct at the river Main close to the international airport Frankfurt Main Both Production- and Research- and Development Companies of the Chemical-, Life Science- and BioTech-Sector as well as Service Companies Management company is Infraserv GmbH&Co. Höchst KG, founded 1998 Leading European site manager and industrial service company for particular Chemistry- and Pharmaceutics sites

29 2. InfraServ Höchst – Layout and functional areas
xxxx 2. InfraServ Höchst – Layout and functional areas Production Services Logistics Research& Development

30 2. InfraServ Höchst – Characteristics
xxxx 2. InfraServ Höchst – Characteristics Total area: m² Free space: m² Number of companies: ca. 80 Number of buildings: 800 Production-, Laboratory- and Technical buildings; 100 Production plants; 30 offices Internal road net: abt. 72 km Internal rail net: abt. 57 km Total warehouse area: abt m² Number of employees: abt (of which in R&D) Transshipment 2003: Containers; t bulk Transshipment capacity p.a.: abt. 2 Mio. t Investment from 1999 to 2003 abt Million EUR Investment in 2003: abt. 390 Million EUR

31 2. InfraServ Höchst – Services
xxxx 2. InfraServ Höchst – Services Site Engineering Technical Services Materials Management Environment/Safety Information Technology Real Estate Management Site Medical centre Personnel Finance + Controlling

32 3. PLAZA Zaragoza – Basics
xxxx 3. PLAZA Zaragoza – Basics Located in the centre of the south-east European sector in Spain Management company: PLATAFORMA LOGÍSTICA DE ZARAGOZA S.A., supported by regional government Open for all companies that participate in activities related to transport and logistics Efficient and qualitative multi-modal transport possibilities: highways, high-speed-railway, Imperial Canal of Aragón, Airport of Zaragoza PLAZA provides the collective equipment needed to develop the area and has common services PLAZA will make Zaragoza one the most important logistical cities in Europe

33 3. PLAZA Zaragoza – Layout and functional areas
xxxx 3. PLAZA Zaragoza – Layout and functional areas Technology Centre Social Facilities Industrial Logistic Area Private/ Public Sport Park Service Area Intermodal Zone Future Growth Reserve

34 3. PLAZA Zaragoza – Characteristics
xxxx 3. PLAZA Zaragoza – Characteristics Total area: m² Green area: m² (incl. Public and private sports park) Number of companies: currently 68 Number of buildings: currently > 18 Internal road net and parking space: 14,8 % of total area and > parking places Internal rail net: n.a. Total warehouse area: Warehouses up to m² for each Company (Example: Inditex) Number of employees: currently > 5.000 Transshipment 2003: n.a. Transshipment capacity p.a.: abt tons Investment for Development: expected 210 Million EUR Investment by companies: expected Million EUR

35 3. PLAZA Zaragoza – Organization
xxxx 3. PLAZA Zaragoza – Organization Joint Venture between the government of Aragón and industry Logistic research program within a business park: ZLC, Zaragoza Logistics Centre, leading academic institute and branch of MIT, Massachusetts Institute of Technology, centre for Transportation and Logistics are located direct on the PLAZA

36 4. Gazeley Magna Park Rhein-Main – Basics
xxxx 4. Gazeley Magna Park Rhein-Main – Basics Former military area in the heart of Europe, close to Frankfurt Main with connection to railway, highway and airport Frankfurt Main (30 km) Management company is Gazeley Properties Ltd from UK, leading European company for Warehousing Solutions and Logistic Parks, owned by WalMart Gazeley Properties Ltd with 24 sites in Europe plans to build up 30 new logistic parks in Europe until 2007 Facilities for all companies related to logistic and trans-port, no production, from m² to m² 1. Building stage Criteria for Magna Parks: efficient traffic connection, quality and standardization of buildings, elegant scenery, environmental friendly concept, integration of local authorities into planning process, office buildings: 3-4 % of total building area Site preparation currently under process

37 4. Gazeley Magna Park Rhein-Main – Layout and functional areas
xxxx 4. Gazeley Magna Park Rhein-Main – Layout and functional areas 25.000m² 33.000m² 17.000m² 21.000m² 50.000m² 28.000m² 14.000m² Railway connection Distribution Centre Highway connection Office Buildings

38 4. Gazeley Magna Park Rhein-Main – Characteristics
xxxx 4. Gazeley Magna Park Rhein-Main – Characteristics Total area: m² (Magna Park UK m²) Number of buildings: abt. 34 Total warehouse area: m² ( m² in Magna Park UK) Rental period: regularly 5-10 years up to 25 years Number of employees: > in Magna Park UK Investment by Gazeley Properties Ltd.: abt. 100 Million EUR

39 4. Gazeley Magna Park Rhein-Main – Services
xxxx 4. Gazeley Magna Park Rhein-Main – Services Site development Marketing Rent of floorspace Planning & Building of Warehouse solutions within 16 weeks by contract by standardized buildings Real Estate Management Environment/Safety

40 5. FRA-Forwarding Centre South – Basics
xxxx 5. FRA-Forwarding Centre South – Basics Air Cargo-, Forwarding- and distribution centre at the airport Frankfurt Main Optimized interface and connection for the transport modes road and rail Settlement of Global Players from the carrier sector and Service Companies Site manager is the company Fraport AG Innovative Campus Concept for the bundling of core competences

41 5. FRA-Forwarding Centre South – Position and Layout
xxxx 5. FRA-Forwarding Centre South – Position and Layout 1997 2003

42 5. FRA-Forwarding Centre South – Characteristics
xxxx 5. FRA-Forwarding Centre South – Characteristics Total area: abt m² Area for investors: abt m² Free space: abt m² Number of buildings: > 19 Total building area: abt m² Internal road net: n.a. Internal rail net: n.a. Number of companies: abt. 140 Number of employees: abt Investment since 2003: abt. 100 Mio. EUR Annual dispatch capacity: abt t

43 5. FRA-Forwarding Centre South – Services
xxxx 5. FRA-Forwarding Centre South – Services Site development Facility Management Technical Services Environment/Safety Information Technology Personnel Marketing

44 xxxx 6. GVZ Bremen – Basics GVZ Bremen is the oldest cargo transport centre and logistic park in Germany, founded 1985 Forwarding- and distribution centre Related in an area close to the seaport (2 km) and the airport of Bremen (7 km), north of Germany, with direct connection to railways and highways GVZ Bremen was planned, extended and managed by GVZ development company GVZ Entwicklungs-gesellschaft mbH (25 % government, 75 % private): public-private-partnership Gateway for city logistics

45 6. GVZ Bremen – Layout and functional areas
xxxx 6. GVZ Bremen – Layout and functional areas Services,Offices, Administration Logistic industry without rail connection Logistic industry with rail connection Terminal road/ rail for combined traffic Logistic industry with extended rail infrastructure

46 6. GVZ Bremen – Characteristics
xxxx 6. GVZ Bremen – Characteristics Total area: m² Free space: abt. 10 % Environmental reserve area: m² Number of companies: 114 Internal traffic area: m² road and rail area (Terminal takes abt. 25 % of the total area) Internal road net: n.a. Internal rail net: n.a. Number of employees: Transshipment 2003: TEU Transshipment capacity p.a.: TEU Investment up to 2003: abt. 450 Million EUR (of which 40 % GVZ and 60 % companies

47 6. GVZ Bremen – Services Site development Sale or rent of floorspace
xxxx 6. GVZ Bremen – Services Site development Sale or rent of floorspace Main Administration of logistic park Development of logistical products Marketing, P&R Consulting and cooperation projects for logistic park companies

48 7. Gyor Ipari Park – Basics
xxxx 7. Gyor Ipari Park – Basics Gyor Ipari Park is the first and one of the biggest industrial park in Hungary, founded 1992 Industry focus to: Automotive, Iron/ Steel, Electronics, Plastics and Home Electronics Related close to a river port (20 km) and to main highway (3 km), direct access to railway Gyor Ipari Park was planned, extended and managed by an Austrian-Hungarian joint venture company hold by the city of Gyor, the Austrian building company Mischek Bau AG and the Bank Austria Leasing Flexible site size from m² to m² on demand of the customer

49 7. Gyor Ipari Park – Layout and functional areas
xxxx 7. Gyor Ipari Park – Layout and functional areas Dutrade (Distribution Iron/ Steel) Hydro Aluminium (Automotive) Erbslöh Aluminium (Automotive) Liebherr Home Electronics Hungarian Alliance Logistics (Spare parts) Philips Electronics Robust Plastik Smaller companies AMOCO (Geotextile) E.ON (Energy)

50 7. Gyor Ipari Park – Characteristics
xxxx 7. Gyor Ipari Park – Characteristics Total area: m² (brutto) Useable area: about m² Free space for sale 2004: about m² Green area: m² (about 5,3 %) Number of companies: 53 Number of buildings: 42 Internal traffic area: m² road and rail area (11,3% of total area) Internal road net: 6,25 km Internal rail net: 3,4 km Number of employees: Investment up to 2003: abt. 208 Million EUR (of which 4 % park management company and 96 % private investors)

51 7. Gyor Ipari Park – Services
xxxx 7. Gyor Ipari Park – Services Site development as a joint venture company Sale or rent of floorspace Main Administration Marketing, P&R Building support Legal advice Personnel support Representation rooms Conference facility


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